TABLE OF CONTENTS
EXECUTIVE SUMMARY 2
MARKET OVERVIEW 7
Market definition 7
Research highlights 8
Market analysis 9
MARKET VALUE 10
MARKET VOLUME 11
MARKET SEGMENTATION I 12
MARKET SEGMENTATION II 13
MARKET SHARE 14
FIVE FORCES ANALYSIS 15
Summary 15
Buyer power 16
Supplier power 17
New entrants 18
Substitutes 19
Rivalry 21
LEADING COMPANIES 22
United Breweries Limited 22
United Spirits Limited 26
SABMiller 29
MARKET DISTRIBUTION 33
MARKET FORECASTS 34
Market value forecast 34
Market volume forecast 35
MACROECONOMIC INDICATORS 36
APPENDIX 38
Methodology 38
Industry associations 39
Related Datamonitor research 39
Disclaimer 40
ABOUT DATAMONITOR 41
Premium Reports 41
Summary Reports 41
Datamonitor consulting 41
LIST OF TABLES
Table 1: India alcoholic drinks market value: $ million, 2005–09 10
Table 2: India alcoholic drinks market volume: million liters, 2005–09 11
Table 3: India alcoholic drinks market segmentation I:% share, by value, 2009 12
Table 4: India alcoholic drinks market segmentation II: % share, by value, 2009 13
Table 5: India alcoholic drinks market share: % share, by volume, 2009 14
Table 6: United Breweries Limited: key facts 22
Table 7: United Breweries Limited: key financials ($) 23
Table 8: United Breweries Limited: key financials (INR) 23
Table 9: United Breweries Limited: key financial ratios 24
Table 10: United Spirits Limited: key facts 26
Table 11: United Spirits Limited: key financials ($) 27
Table 12: United Spirits Limited: key financials (INR) 27
Table 13: United Spirits Limited: key financial ratios 27
Table 14: SABMiller: key facts 29
Table 15: SABMiller: key financials ($) 31
Table 16: SABMiller: key financial ratios 31
Table 17: India alcoholic drinks market distribution: % share, by volume, 2009 33
Table 18: India alcoholic drinks market value forecast: $ million, 2009–14 34
Table 19: India alcoholic drinks market volume forecast: million liters, 2009–14 35
Table 20: India size of population (million), 2005–09 36
Table 21: India gdp (constant 2000 prices, $ billion), 2005–09 36
Table 22: India gdp (current prices, $ billion), 2005–09 36
Table 23: India inflation, 2005–09 37
Table 24: India consumer price index (absolute), 2005–09 37
Table 25: India exchange rate, 2005–09 37
LIST OF FIGURES
Figure 1: India alcoholic drinks market value: $ million, 2005–09 10
Figure 2: India alcoholic drinks market volume: million liters, 2005–09 11
Figure 3: India alcoholic drinks market segmentation I:% share, by value, 2009 12
Figure 4: India alcoholic drinks market segmentation II: % share, by value, 2009 13
Figure 5: India alcoholic drinks market share: % share, by volume, 2009 14
Figure 6: Forces driving competition in the alcoholic drinks market in India, 2009 15
Figure 7: Drivers of buyer power in the alcoholic drinks market in India, 2009 16
Figure 8: Drivers of supplier power in the alcoholic drinks market in India, 2009 17
Figure 9: Factors influencing the likelihood of new entrants in the alcoholic drinks market in India, 2009 18
Figure 10: Factors influencing the threat of substitutes in the alcoholic drinks market in India, 2009 19
Figure 11: Drivers of degree of rivalry in the alcoholic drinks market in India, 2009 21
Figure 12: United Breweries Limited: revenues & profitability 24
Figure 13: United Breweries Limited: assets & liabilities 25
Figure 14: United Spirits Limited: revenues & profitability 28
Figure 15: United Spirits Limited: assets & liabilities 28
Figure 16: SABMiller: revenues & profitability 32
Figure 17: SABMiller: assets & liabilities 32
Figure 18: India alcoholic drinks market distribution: % share, by volume, 2009 33
Figure 19: India alcoholic drinks market value forecast: $ million, 2009–14 34
Figure 20: India alcoholic drinks market volume forecast: million liters, 2009–14 35
[Fade out table of contents]
