Beer, Cider & FABs in Germany to 2009

This databook is a detailed information resource covering all the key data points on Beer, Cider & FABs in Germany. It includes comprehensive value volume segmentation and market share data. The databook supplies actual data to 2004 and full forecasts to 2009.

Report Highlights

The market for Beer, Cider & FABs in Germany increased between 1999-2004, growing at an average annual rate of -2.5%.

The leading company in the market in 2004 was Oetker Gruppe. The second-largest player was Bitburger with Interbrew S.A. in third place.
[Fade out the market survey infos]

ABOUT DATAMONITOR 2
CHAPTER 1 INTRODUCTION 13
What is this report about? 13
How to use this report 13
Definitions 13
CHAPTER 2 GERMANY BEER, CIDER & FABS 16
2.1 Value 16
2.2 Volume 21
2.3 Market Share 24
2.4 Distribution 28
2.5 Expenditure & consumption per head 29
2.6 ConsumerGraphics 32
CHAPTER 3 GERMANY BEER 35
3.1 Value 35
3.2 Volume 41
3.3 Market Share 45
3.4 Distribution 48
3.5 Expenditure & consumption per head 49
3.6 ConsumerGraphics 53
CHAPTER 4 GERMANY CIDER 56
4.1 Value 56
4.2 Volume 60
4.3 Market Share 62
4.4 Distribution 64
4.5 Expenditure & consumption per head 65
4.6 ConsumerGraphics 68
CHAPTER 5 GERMANY FABS 71
5.1 Value 71
5.2 Volume 76
5.3 Market Share 79
5.4 Distribution 81
5.5 Expenditure & consumption per head 82
5.6 ConsumerGraphics 85
CHAPTER 6 GERMANY SOCIOECONOMIC PROFILE 88
6.1 Country Overview 88
6.2 Key Facts 89
6.3 Political Overview 91
6.4 Germany Economic Overview 92
CHAPTER 7 GERMANY MACROECONOMIC PROFILE 94
7.1 Macroeconomic Indicators 94
CHAPTER 8 RESEARCH METHODOLOGY 100
8.1 Methodology overview 100
8.2 Secondary research 101
8.3 Market modelling 102
8.4 Primary research 103
8.5 Data finalisation 104
8.6 Ongoing research 104
CHAPTER 9 APPENDIX 105
9.1 Future readings 105
9.2 Research team 105
9.3 How to contact experts in your industry 105
[Fade out table of contents]

Table 1: Beer, Cider & FABs category definitions 14
Table 2: Beer, Cider & FABs distribution channels 15
Table 3: Germany Beer, Cider & FABs value, 1999-2004 (€ m, nominal prices) 16
Table 4: Germany Beer, Cider & FABs value forecast, 2004-2009 (€ m, nominal prices) 16
Table 5: Germany Beer, Cider & FABs value, 1999-2004 (€ m, 2004 prices) 18
Table 6: Germany Beer, Cider & FABs value forecast, 2004-2009 (€ m, 2004 prices) 18
Table 7: Germany Beer, Cider & FABs value, 1999-2004 (US$ m nominal prices) 19
Table 8: Germany Beer, Cider & FABs value forecast, 2004-2009 (US$ m nominal prices) 19
Table 9: Germany Beer, Cider & FABs volume, 1999-2004 (Liters m) 21
Table 10: Germany Beer, Cider & FABs volume forecast, 2004-2009 (Liters m) 21
Table 11: Germany Beer, Cider & FABs brand share, by volume, 2003-2004 (%) 24
Table 12: Germany Beer, Cider & FABs volume, by brand, 2003-2004 (Liters m) 25
Table 13: Germany Beer, Cider & FABs company share, by volume, 2003-2004 (%) 26
Table 14: Germany Beer, Cider & FABs volume, by company, 2003-2004 (Liters m) 27
Table 15: Germany Beer, Cider & FABs distribution, by volume, 2003-2004 (%) 28
Table 16: Germany Beer, Cider & FABs volume, by distribution channel, 2003-2004 (Liters m) 28
Table 17: Germany Beer, Cider & FABs expenditure per head, 1999-2004 (€, nominal prices) 29
Table 18: Germany Beer, Cider & FABs forecast expenditure per head, 2004-2009 €, nominal prices) 29
Table 19: Germany Beer, Cider & FABs expenditure per head, 1999-2004 (US$ nominal prices) 30
Table 20: Germany Beer, Cider & FABs forecast expenditure per head, 2004-2009 (US$ nominal prices) 30
Table 21: Germany Beer, Cider & FABs consumption per head, 1999-2004 (Liters) 31
Table 22: Germany Beer, Cider & FABs forecast consumption per head, 2004-2009 (Liters) 31
Table 23: Germany Beer, Cider & FABs value, by age group, 2004 32
Table 24: Germany Beer, Cider & FABs value, by income group, 2004 32
Table 25: Germany Beer, Cider & FABs value, by gender, 2004 33
Table 26: Germany Beer, Cider & FABs value, by marital status, 2004 33
Table 27: Germany Beer, Cider & FABs value, by size of household, 2004 34
Table 28: Germany Beer, Cider & FABs value, by urban/rural residence, 2004 34
Table 29: Germany Beer value, 1999-2004 (€ m, nominal prices) 35
Table 30: Germany Beer value forecast, 2004-2009 (€ m, nominal prices) 36
Table 31: Germany Beer value, 1999-2004 (€ m, 2004 prices) 38
Table 32: Germany Beer value forecast, 2004-2009 (€ m, 2004 prices) 38
Table 33: Germany Beer value, 1999-2004 (US$ m nominal prices) 39
Table 34: Germany Beer value forecast, 2004-2009 (US$ m nominal prices) 39
Table 35: Germany Beer volume, 1999-2004 (Liters m) 41
Table 36: Germany Beer volume forecast, 2004-2009 (Liters m) 42
Table 37: Germany Beer brand share, by volume, 2003-2004 (%) 45
Table 38: Germany Beer volume, by brand, 2003-2004 (Liters m) 46
Table 39: Germany Beer company share, by volume, 2003-2004 (%) 47
Table 40: Germany Beer volume, by company, 2003-2004 (UNITS m) 47
Table 41: Germany Beer distribution, by volume, 2003-2004 (%) 48
Table 42: Germany Beer volume, by distribution channel, 2003-2004 ($UNITS m) 48
Table 43: Germany Beer expenditure per head, 1999-2004 (€, nominal prices) 49
Table 44: Germany Beer forecast expenditure per head, 2004-2009 (€, nominal prices) 50
Table 45: Germany Beer expenditure per head, 1999-2004 (US$ nominal prices) 51
Table 46: Germany Beer forecast expenditure per head, 2004-2009 (US$ nominal prices) 51
Table 47: Germany Beer consumption per head, 1999-2004 (Liters) 52
Table 48: Germany Beer forecast consumption per head, 2004-2009 (Liters) 52
Table 49: Germany Beer value, by age group, 2004 53
Table 50: Germany Beer value, by income group, 2004 53
Table 51: Germany Beer value, by gender, 2004 54
Table 52: Germany Beer value, by marital status, 2004 54
Table 53: Germany Beer value, by size of household, 2004 55
Table 54: Germany Beer value, by urban/rural residence, 2004 55
Table 55: Germany Cider value, 1999-2004 (€ m, nominal prices) 56
Table 56: Germany Cider value forecast, 2004-2009 (€ m, nominal prices) 56
Table 57: Germany Cider value, 1999-2004 (€ m, 2004 prices) 58
Table 58: Germany Cider value forecast, 2004-2009 (€ m, 2004 prices) 58
Table 59: Germany Cider value, 1999-2004 (US$ m nominal prices) 59
Table 60: Germany Cider value forecast, 2004-2009 (US$ m nominal prices) 59
Table 61: Germany Cider volume, 1999-2004 (Liters m) 60
Table 62: Germany Cider volume forecast, 2004-2009 (Liters m) 60
Table 63: Germany Cider brand share, by volume, 2003-2004 (%) 62
Table 64: Germany Cider volume, by brand, 2003-2004 (Liters m) 62
Table 65: Germany Cider company share, by volume, 2003-2004 (%) 63
Table 66: Germany Cider volume, by company, 2003-2004 (Liters m) 63
Table 67: Germany Cider distribution, by volume, 2003-2004 (%) 64
Table 68: Germany Cider volume, by distribution channel, 2003-2004 ($UNITS m) 64
Table 69: Germany Cider expenditure per head, 1999-2004 (€, nominal prices) 65
Table 70: Germany Cider forecast expenditure per head, 2004-2009 (€, nominal prices) 65
Table 71: Germany Cider expenditure per head, 1999-2004 (US$ nominal prices) 66
Table 72: Germany Cider forecast expenditure per head, 2004-2009 (US$ nominal prices) 66
Table 73: Germany Cider consumption per head, 1999-2004 (Liters) 67
Table 74: Germany Cider forecast consumption per head, 2004-2009 (Liters) 67
Table 75: Germany Cider value, by age group, 2004 68
Table 76: Germany Cider value, by income group, 2004 68
Table 77: Germany Cider value, by gender, 2004 69
Table 78: Germany Cider value, by marital status, 2004 69
Table 79: Germany Cider value, by size of household, 2004 70
Table 80: Germany Cider value, by urban/rural residence, 2004 70
Table 81: Germany FABs value, 1999-2004 (€ m, nominal prices) 71
Table 82: Germany FABs value forecast, 2004-2009 (€ m, nominal prices) 71
Table 83: Germany FABs value, 1999-2004 (€ m, 2004 prices) 73
Table 84: Germany FABs value forecast, 2004-2009 (€ m, 2004 prices) 73
Table 85: Germany FABs value, 1999-2004 (US$ m nominal prices) 74
Table 86: Germany FABs value forecast, 2004-2009 (US$ m nominal prices) 74
Table 87: Germany FABs volume, 1999-2004 (Liters m) 76
Table 88: Germany FABs volume forecast, 2004-2009 (Liters m) 76
Table 89: Germany FABs brand share, by volume, 2003-2004 (%) 79
Table 90: Germany FABs volume, by brand, 2003-2004 (Units m) 79
Table 91: Germany FABs company share, by volume, 2003-2004 (%) 80
Table 92: Germany FABs volume, by company, 2003-2004 (Liters m) 80
Table 93: Germany FABs distribution, by volume, 2003-2004 (%) 81
Table 94: Germany FABs volume, by distribution channel, 2003-2004 ($UNITS m) 81
Table 95: Germany FABs expenditure per head, 1999-2004 (€, nominal prices) 82
Table 96: Germany FABs forecast expenditure per head, 2004-2009 (€, nominal prices) 82
Table 97: Germany FABs expenditure per head, 1999-2004 (US$ nominal prices) 83
Table 98: Germany FABs forecast expenditure per head, 2004-2009 (US$ nominal prices) 83
Table 99: Germany FABs consumption per head, 1999-2004 (Liters) 84
Table 100: Germany FABs forecast consumption per head, 2004-2009 (Liters) 84
Table 101: Germany FABs value, by age group, 2004 85
Table 102: Germany FABs value, by income group, 2004 85
Table 103: Germany FABs value, by gender, 2004 86
Table 104: Germany FABs value, by marital status, 2004 86
Table 105: Germany FABs value, by size of household, 2004 87
Table 106: Germany FABs value, by urban/rural residence, 2004 87
Table 107: Germany Key Facts 89
Table 108: Germany population, by age group, 1999-2004 (millions) 94
Table 109: Germany population forecast, by age group, 2004-2009 (millions) 95
Table 110: Germany population, by gender, 1999-2004 (millions) 95
Table 111: Germany population forecast, by gender, 2004-2009 (millions) 96
Table 112: Germany real GDP, 1999-2004 (€ bn, 2004 prices) 96
Table 113: Germany real GDP forecast, 2004-2009 (€ bn, 2004 prices) 96
Table 114: Germany nominal GDP, 1999-2004 (€ bn, nominal prices) 97
Table 115: Germany nominal GDP forecast, 2004-2009 (€ bn, nominal prices) 97
Table 116: Germany real GDP, 1999-2004 (US$ bn, 2004 prices) 97
Table 117: Germany real GDP forecast, 2004-2009 (US$ bn, 2004 prices) 98
Table 118: Germany consumer price index, 1999-2004 (2000=100) 98
Table 119: Germany consumer price index, 2004-2009 (2000=100) 98
Table 120: Germany exchange rate, 1999-2004 99




Figure 1: Germany Beer, Cider & FABs value & value forecast, 1999-2009 (€ m, nominal prices) 16
Figure 2: Germany Beer, Cider & FABs category growth comparison, by value, 1999-2009 19
Figure 3: Germany Beer, Cider & FABs volume & volume forecast, 1999-2009 (Liters m) 21
Figure 4: Germany Beer, Cider & FABs category growth comparison, by volume, 1999-2009 22
Figure 5: Germany Beer value & value forecast, 1999-2009 (€ m, nominal prices) 36
Figure 6: Germany Beer segment growth comparison, by value, 1999-2009 39
Figure 7: Germany Beer volume & volume forecast, 1999-2009 (Liters m) 42
Figure 8: Germany Beer category growth comparison, by volume, 1999-2009 43
Figure 9: Germany Cider value & value forecast, 1999-2009 (€ m, nominal prices) 56
Figure 10: Germany Cider volume & volume forecast, 1999-2009 (Liters m) 60
Figure 11: Germany FABs value & value forecast, 1999-2009 (€ m, nominal prices) 71
Figure 12: Germany FABs segment growth comparison, by value, 1999-2009 74
Figure 13: Germany FABs volume & volume forecast, 1999-2009 (Liters m) 76
Figure 14: Germany FABs category growth comparison, by volume, 1999-2009 77
Figure 15: Map of Germany 89
Figure 16: Annual data review process 100
[Fade out list of tables / figures]