TABLE OF CONTENTS
EXECUTIVE SUMMARY 3
CHAPTER 1 Market Overview 7
1.1 Market Definition 7
1.2 Research Highlights 7
1.3 Market Analysis 8
CHAPTER 2 Market Value 9
CHAPTER 3 Market Volume 10
CHAPTER 4 Market Segmentation I 11
CHAPTER 5 Market Segmentation II 12
CHAPTER 6 Market Share 13
CHAPTER 7 Five Forces Analysis 14
7.1 Summary 14
7.2 Buyer Power 16
7.3 Supplier Power 17
7.4 New Entrants 18
7.5 Substitutes 20
7.6 Rivalry 21
CHAPTER 8 Leading Companies 22
8.1 Bahlsen GmbH & Co. KG 22
8.2 Griesson - de Beukelaer GmbH & Co. KG 23
8.3 Aachener Printen- und Schokoladenfabrik Henry Lambertz GmbH & Co. 24
CHAPTER 9 Distribution 25
CHAPTER 10 Market Forecasts 26
10.1 Market Value Forecast 26
10.2 Market Volume Forecast 27
CHAPTER 11 Macroeconomic Indicators 28
CHAPTER 12 Appendix 30
12.1 Methodology 30
12.2 Industry Associations 31
12.3 Related Datamonitor Research 31
LIST OF TABLES
Table 1: Germany Biscuits Market Value: $ billion, 2004-2008 9
Table 2: Germany Biscuits Market Volume: Kilograms million, 2004-2008 10
Table 3: Germany Biscuits Market Segmentation I: % Share, by Value, 2008 11
Table 4: Germany Biscuits Market Segmentation II: % Share, by Value, 2008 12
Table 5: Germany Biscuits Market Share: % Share, by Value, 2008 13
Table 6: Key Facts: Bahlsen GmbH & Co. KG 22
Table 7: Key Facts: Griesson - de Beukelaer GmbH & Co. KG 23
Table 8: Key Facts: Aachener Printen- und Schokoladenfabrik Henry Lambertz GmbH & Co. 24
Table 9: Germany Biscuits Distribution: % Share, by Value, 2008 25
Table 10: Germany Biscuits Market Value Forecast: $ billion, 2008-2013 26
Table 11: Germany Biscuits Market Volume Forecast: Kilograms million, 2008-2013 27
Table 12: Germany Size of Population (million) , 2004-2008 28
Table 13: Germany GDP (Constant 2000 Prices, $ billion), 2004-2008 28
Table 14: Germany Inflation, 2004-2008 28
Table 15: Germany Exchange Rate, 2004-2008 29
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