Broadcasting & Cable TV in Asia-Pacific

Introduction

Broadcasting & Cable TV in Asia-Pacific industry profile provides top-line qualitative and quantitative summary information including: market size (value 2006-10, and forecast to 2015). The profile also contains descriptions of the leading players including key financial metrics and analysis of competitive pressures within the market. Essential resource for top-line data and analysis covering the Asia-Pacific broadcasting & cable tv market. Includes market size and segmentation data, textual and graphical analysis of market growth trends, leading companies and macroeconomic information.

Highlights

*The broadcasting & cable TV market consists of all terrestrial, cable and satellite broadcasters of digital and analog television programming. The market is valued as the revenues generated by broadcasters through advertising, subscriptions, or public funds (either through TV licenses, general taxation, or donations). Any currency conversions included in this report have been calculated using 2010 annual average exchange rates.

*The Asia-Pacific broadcasting & cable TV market had total revenues of $87.4 billion in 2010, representing a compound annual growth rate (CAGR) of 4.5% between 2006 and 2010.

*TV advertising sales proved the most lucrative for the Asia-Pacific broadcasting & cable TV market in 2010, with total revenues of $40.7 billion, equivalent to 46.6% of the market's overall value.

*The performance of the market is forecast to accelerate, with an anticipated CAGR of 5.8% for the five-year period 2010 - 2015, which is expected to drive the market to a value of $115.9 billion by the end of 2015.

Features

Save time carrying out entry-level research by identifying the size, growth, major segments, and leading players in the broadcasting & cable tv market in Asia-Pacific

Use the Five Forces analysis to determine the competitive intensity and therefore attractiveness of the broadcasting & cable tv market in Asia-Pacific

Leading company profiles reveal details of key broadcasting & cable tv market players’ global operations and financial performance

Add weight to presentations and pitches by understanding the future growth prospects of the Asia-Pacific broadcasting & cable tv market with five year forecasts

Macroeconomic indicators provide insight into general trends within the Asia-Pacific economy

Key Questions Answered

What was the size of the Asia-Pacific broadcasting & cable tv market by value in 2010?

What will be the size of the Asia-Pacific broadcasting & cable tv market in 2015?

What factors are affecting the strength of competition in the Asia-Pacific broadcasting & cable tv market?

How has the market performed over the last five years?

What are the main segments that make up Asia-Pacific's broadcasting & cable tv market?
[Fade out the market survey infos]

TABLE OF CONTENTS
EXECUTIVE SUMMARY 2
MARKET OVERVIEW 7
Market definition 7
Research highlights 8
Market analysis 9
MARKET VALUE 10
MARKET SEGMENTATION I 11
MARKET SEGMENTATION II 12
FIVE FORCES ANALYSIS 13
Summary 13
Buyer power 14
Supplier power 15
New entrants 16
Substitutes 17
Rivalry 18
LEADING COMPANIES 19
China News Service 19
Nippon Television Network Corporation 20
Phoenix Satellite Television Holdings Limited 23
Tokyo Broadcasting System, Inc. 27
MARKET FORECASTS 31
Market value forecast 31
APPENDIX 32
Methodology 32
Industry associations 33
Related Datamonitor research 33
Disclaimer 34
ABOUT DATAMONITOR 35
Premium Reports 35
Summary Reports 35
Datamonitor consulting 35

LIST OF TABLES
Table 1: Asia-Pacific broadcasting & cable TV market value: $ billion, 2006–10 10
Table 2: Asia-Pacific broadcasting & cable TV market segmentation I:% share, by value, 2010 11
Table 3: Asia-Pacific broadcasting & cable TV market segmentation II: % share, by value, 2010 12
Table 4: China News Service: key facts 19
Table 5: Nippon Television Network Corporation: key facts 20
Table 6: Nippon Television Network Corporation: key financials ($) 21
Table 7: Nippon Television Network Corporation: key financials (¥) 21
Table 8: Nippon Television Network Corporation: key financial ratios 21
Table 9: Phoenix Satellite Television Holdings Limited: key facts 23
Table 10: Phoenix Satellite Television Holdings Limited: key financials ($) 24
Table 11: Phoenix Satellite Television Holdings Limited: key financials (HK$) 25
Table 12: Phoenix Satellite Television Holdings Limited: key financial ratios 25
Table 13: Tokyo Broadcasting System, Inc.: key facts 27
Table 14: Tokyo Broadcasting System, Inc.: key financials ($) 28
Table 15: Tokyo Broadcasting System, Inc.: key financials (¥) 28
Table 16: Tokyo Broadcasting System, Inc.: key financial ratios 29
Table 17: Asia-Pacific broadcasting & cable TV market value forecast: $ billion, 2010–15 31

LIST OF FIGURES
Figure 1: Asia-Pacific broadcasting & cable TV market value: $ billion, 2006–10 10
Figure 2: Asia-Pacific broadcasting & cable TV market segmentation I:% share, by value, 2010 11
Figure 3: Asia-Pacific broadcasting & cable TV market segmentation II: % share, by value, 2010 12
Figure 4: Forces driving competition in the broadcasting & cable TV market in Asia-Pacific, 2010 13
Figure 5: Drivers of buyer power in the broadcasting & cable TV market in Asia-Pacific, 2010 14
Figure 6: Drivers of supplier power in the broadcasting & cable TV market in Asia-Pacific, 2010 15
Figure 7: Factors influencing the likelihood of new entrants in the broadcasting & cable TV market in Asia-Pacific, 2010 16
Figure 8: Factors influencing the threat of substitutes in the broadcasting & cable TV market in Asia-Pacific, 2010 17
Figure 9: Drivers of degree of rivalry in the broadcasting & cable TV market in Asia-Pacific, 2010 18
Figure 10: Nippon Television Network Corporation: revenues & profitability 22
Figure 11: Nippon Television Network Corporation: assets & liabilities 22
Figure 12: Phoenix Satellite Television Holdings Limited: revenues & profitability 26
Figure 13: Phoenix Satellite Television Holdings Limited: assets & liabilities 26
Figure 14: Tokyo Broadcasting System, Inc.: revenues & profitability 29
Figure 15: Tokyo Broadcasting System, Inc.: assets & liabilities 30
Figure 16: Asia-Pacific broadcasting & cable TV market value forecast: $ billion, 2010–15 31


[Fade out table of contents]