TABLE OF CONTENTS
APPAREL RETAIL IN ITALY 7
MARKET OVERVIEW 7
MARKET VALUE 9
MARKET SEGMENTATION I 10
MARKET SEGMENTATION II 11
FIVE FORCES ANALYSIS 12
MARKET FORECASTS 19
MENSWEAR IN ITALY 20
MARKET OVERVIEW 20
MARKET VALUE 22
MARKET SEGMENTATION I 23
MARKET SEGMENTATION II 24
FIVE FORCES ANALYSIS 25
MARKET FORECASTS 31
WOMENSWEAR IN ITALY 32
MARKET OVERVIEW 32
MARKET VALUE 34
MARKET SEGMENTATION I 35
MARKET SEGMENTATION II 36
FIVE FORCES ANALYSIS 37
MARKET FORECASTS 43
CHILDRENSWEAR IN ITALY 44
MARKET OVERVIEW 44
MARKET VALUE 46
MARKET SEGMENTATION I 47
MARKET SEGMENTATION II 48
FIVE FORCES ANALYSIS 49
MARKET FORECASTS 56
FOOTWEAR IN ITALY 57
MARKET OVERVIEW 57
MARKET VALUE 59
MARKET SEGMENTATION I 60
MARKET SEGMENTATION II 61
FIVE FORCES ANALYSIS 62
MARKET FORECASTS 68
MACROECONOMIC INDICATORS 69
APPENDIX 71
Data Research Methodology 71
About Datamonitor 72
Disclaimer 72
LIST OF TABLES
Table 1: Italy apparel retail industry value: $ billion, 2005–09(e) 9
Table 2: Italy apparel retail industry segmentation I:% share, by value, 2009(e) 10
Table 3: Italy apparel retail industry segmentation II: % share, by value, 2009(e) 11
Table 4: Italy apparel retail industry value forecast: $ billion, 2009–14 19
Table 5: Italy menswear market value: $ million, 2005–09 22
Table 6: Italy menswear market segmentation I:% share, by value, 2009 23
Table 7: Italy menswear market segmentation II: % share, by value, 2009 24
Table 8: Italy menswear market value forecast: $ million, 2009–14 31
Table 9: Italy womenswear market value: $ million, 2005–09(e) 34
Table 10: Italy womenswear market segmentation I:% share, by value, 2009(e) 35
Table 11: Italy womenswear market segmentation II: % share, by value, 2009(e) 36
Table 12: Italy womenswear market value forecast: $ million, 2009–14 43
Table 13: Italy childrenswear market value: $ million, 2005–09(e) 46
Table 14: Italy childrenswear market segmentation I:% share, by value, 2009(e) 47
Table 15: Italy childrenswear market segmentation II: % share, by value, 2009(e) 48
Table 16: Italy childrenswear market value forecast: $ million, 2009–14 56
Table 17: Italy footwear market value: $ million, 2005–09(e) 59
Table 18: Italy footwear market segmentation I:% share, by value, 2009(e) 60
Table 19: Italy footwear market segmentation II: % share, by value, 2009(e) 61
Table 20: Italy footwear market value forecast: $ million, 2009–14 68
Table 21: Italy size of population (million), 2005–09 69
Table 22: Italy GDP (constant 2000 prices, $ billion), 2005–09 69
Table 23: Italy GDP (current prices, $ billion), 2005–09 69
Table 24: Italy inflation, 2005–09 70
Table 25: Italy consumer price index (absolute), 2005–09 70
Table 26: Italy exchange rate, 2005–09 70
LIST OF FIGURES
Figure 1: Italy apparel retail industry value: $ billion, 2005–09(e) 9
Figure 2: Italy apparel retail industry segmentation I:% share, by value, 2009(e) 10
Figure 3: Italy apparel retail industry segmentation II: % share, by value, 2009(e) 11
Figure 4: Forces driving competition in the apparel retail industry in Italy, 2009 12
Figure 5: Drivers of buyer power in the apparel retail industry in Italy, 2009 14
Figure 6: Drivers of supplier power in the apparel retail industry in Italy, 2009 15
Figure 7: Factors influencing the likelihood of new entrants in the apparel retail industry in Italy, 2009 16
Figure 8: Factors influencing the threat of substitutes in the apparel retail industry in Italy, 2009 17
Figure 9: Drivers of degree of rivalry in the apparel retail industry in Italy, 2009 18
Figure 10: Italy apparel retail industry value forecast: $ billion, 2009–14 19
Figure 11: Italy menswear market value: $ million, 2005–09 22
Figure 12: Italy menswear market segmentation I:% share, by value, 2009 23
Figure 13: Italy menswear market segmentation II: % share, by value, 2009 24
Figure 14: Forces driving competition in the menswear market in Italy, 2009 25
Figure 15: Drivers of buyer power in the menswear market in Italy, 2009 26
Figure 16: Drivers of supplier power in the menswear market in Italy, 2009 27
Figure 17: Factors influencing the likelihood of new entrants in the menswear market in Italy, 2009 28
Figure 18: Factors influencing the threat of substitutes in the menswear market in Italy, 2009 29
Figure 19: Drivers of degree of rivalry in the menswear market in Italy, 2009 30
Figure 20: Italy menswear market value forecast: $ million, 2009–14 31
Figure 21: Italy womenswear market value: $ million, 2005–09(e) 34
Figure 22: Italy womenswear market segmentation I:% share, by value, 2009(e) 35
Figure 23: Italy womenswear market segmentation II: % share, by value, 2009(e) 36
Figure 24: Forces driving competition in the womenswear market in Italy, 2009 37
Figure 25: Drivers of buyer power in the womenswear market in Italy, 2009 38
Figure 26: Drivers of supplier power in the womenswear market in Italy, 2009 39
Figure 27: Factors influencing the likelihood of new entrants in the womenswear market in Italy, 2009 40
Figure 28: Factors influencing the threat of substitutes in the womenswear market in Italy, 2009 41
Figure 29: Drivers of degree of rivalry in the womenswear market in Italy, 2009 42
Figure 30: Italy womenswear market value forecast: $ million, 2009–14 43
Figure 31: Italy childrenswear market value: $ million, 2005–09(e) 46
Figure 32: Italy childrenswear market segmentation I:% share, by value, 2009(e) 47
Figure 33: Italy childrenswear market segmentation II: % share, by value, 2009(e) 48
Figure 34: Forces driving competition in the childrenswear market in Italy, 2009 49
Figure 35: Drivers of buyer power in the childrenswear market in Italy, 2009 51
Figure 36: Drivers of supplier power in the childrenswear market in Italy, 2009 52
Figure 37: Factors influencing the likelihood of new entrants in the childrenswear market in Italy, 2009 53
Figure 38: Factors influencing the threat of substitutes in the childrenswear market in Italy, 2009 54
Figure 39: Drivers of degree of rivalry in the childrenswear market in Italy, 2009 55
Figure 40: Italy childrenswear market value forecast: $ million, 2009–14 56
Figure 41: Italy footwear market value: $ million, 2005–09(e) 59
Figure 42: Italy footwear market segmentation I:% share, by value, 2009(e) 60
Figure 43: Italy footwear market segmentation II: % share, by value, 2009(e) 61
Figure 44: Forces driving competition in the footwear market in Italy, 2009 62
Figure 45: Drivers of buyer power in the footwear market in Italy, 2009 63
Figure 46: Drivers of supplier power in the footwear market in Italy, 2009 64
Figure 47: Factors influencing the likelihood of new entrants in the footwear market in Italy, 2009 65
Figure 48: Factors influencing the threat of substitutes in the footwear market in Italy, 2009 66
Figure 49: Drivers of degree of rivalry in the footwear market in Italy, 2009 67
Figure 50: Italy footwear market value forecast: $ million, 2009–14 68
[Fade out table of contents]