Consumer Goods, Home, and Garden: Eastern Europe Industry Guide

Datamonitor's Consumer Goods, Home, and Garden: Eastern Europe Industry Guide is an essential resource for top-level data and analysis covering the Eastern Europe Home Improvement industry. It includes detailed data on market size and segmentation, textual analysis of the key trends and competitive landscape, and profiles of the leading companies. This incisive report provides expert analysis with distinct chapters for Home Improvement, Furniture & Floor Coverings, Gardening & Outdoor Living and Homewares

Scope of the Report

* Contains an executive summary and data on value, volume and segmentation for Home Improvement, Furniture & Floor Coverings, Gardening & Outdoor Living and Homewares

* Provides textual analysis of the industry's prospects, competitive landscape and profiles of the leading companies

* Incorporates in-depth five forces competitive environment analysis and scorecards

* Includes five-year forecasts for Home Improvement, Furniture & Floor Coverings, Gardening & Outdoor Living and Homewares

Highlights

The Eastern European home improvement market generated total revenues of $34.2 billion in 2009, representing a compound annual growth rate (CAGR) of 15.5% for the period spanning 2005-2009.

The Eastern European furniture & floor coverings market had total revenue of $16.1 billion in 2009, representing a compound annual growth rate (CAGR) of 11.2% for the period spanning 2005-2009.

The Eastern European gardening & outdoor living market had total revenue of $11,543.7 million in 2009, representing a compound annual growth rate (CAGR) of 7.4% for the period spanning 2005-2009.

The Eastern European homewares market had total revenues of $10.7 billion in 2009, representing a compound annual growth rate (CAGR) of 8.2% for the period spanning 2005-2009.
Why you should buy this report

* Spot future trends and developments

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TABLE OF CONTENTS
HOME IMPROVEMENT IN EASTERN EUROPE 7
MARKET OVERVIEW 7
MARKET VALUE 9
MARKET SEGMENTATION I 10
MARKET SEGMENTATION II 11
FIVE FORCES ANALYSIS 12
MARKET FORECASTS 19
FURNITURE & FLOOR COVERINGS IN EASTERN EUROPE 21
MARKET OVERVIEW 21
MARKET VALUE 23
MARKET SEGMENTATION I 24
MARKET SEGMENTATION II 26
FIVE FORCES ANALYSIS 27
MARKET FORECASTS 34
GARDENING & OUTDOOR LIVING IN EASTERN EUROPE 36
MARKET OVERVIEW 36
MARKET VALUE 38
MARKET SEGMENTATION I 39
MARKET SEGMENTATION II 41
FIVE FORCES ANALYSIS 42
MARKET FORECASTS 48
HOMEWARES IN EASTERN EUROPE 50
MARKET OVERVIEW 50
MARKET VALUE 52
MARKET SEGMENTATION I 53
MARKET SEGMENTATION II 55
FIVE FORCES ANALYSIS 56
MARKET DISTRIBUTION 62
MARKET FORECASTS 63
APPENDIX 65
Data Research Methodology 65
About Datamonitor 66
Disclaimer 66

LIST OF TABLES
Table 1: Eastern Europe home improvement market value: $ million, 2005–09 9
Table 2: Eastern Europe home improvement market segmentation I:% share, by value, 2009 10
Table 3: Eastern Europe home improvement market segmentation II: % share, by value, 2009 11
Table 4: Eastern Europe home improvement market value forecast: $ million, 2009–14 19
Table 5: Eastern Europe furniture & floor coverings market value: $ billion, 2005–09 23
Table 6: Eastern Europe furniture & floor coverings market segmentation I:% share, by value, 2009 24
Table 7: Eastern Europe furniture & floor coverings market segmentation II: % share, by value, 2009 26
Table 8: Eastern Europe furniture & floor coverings market value forecast: $ billion, 2009–14 34
Table 9: Eastern Europe gardening & outdoor living market value: $ billion, 2005–09(e) 38
Table 10: Eastern Europe gardening & outdoor living market segmentation I:% share, by value, 2009(e) 39
Table 11: Eastern Europe gardening & outdoor living market segmentation II: % share, by value, 2009(e) 41
Table 12: Eastern Europe gardening & outdoor living market value forecast: $ billion, 2009–14 48
Table 13: Eastern Europe homewares market value: $ billion, 2005–09 52
Table 14: Eastern Europe homewares market segmentation I:% share, by value, 2009 53
Table 15: Eastern Europe homewares market segmentation II: % share, by value, 2009 55
Table 16: Eastern Europe homewares market distribution: % share, by value, 2009 62
Table 17: Eastern Europe homewares market value forecast: $ billion, 2009–14 63


LIST OF FIGURES
Figure 1: Eastern Europe home improvement market value: $ million, 2005–09 9
Figure 2: Eastern Europe home improvement market segmentation I:% share, by value, 2009 10
Figure 3: Eastern Europe home improvement market segmentation II: % share, by value, 2009 11
Figure 4: Forces driving competition in the home improvement market in Eastern Europe, 2009 12
Figure 5: Drivers of buyer power in the home improvement market in Eastern Europe, 2009 14
Figure 6: Drivers of supplier power in the home improvement market in Eastern Europe, 2009 15
Figure 7: Factors influencing the likelihood of new entrants in the home improvement market in Eastern Europe, 2009 16
Figure 8: Factors influencing the threat of substitutes in the home improvement market in Eastern Europe, 2009 17
Figure 9: Drivers of degree of rivalry in the home improvement market in Eastern Europe, 2009 18
Figure 10: Eastern Europe home improvement market value forecast: $ million, 2009–14 20
Figure 11: Eastern Europe furniture & floor coverings market value: $ billion, 2005–09 23
Figure 12: Eastern Europe furniture & floor coverings market segmentation I:% share, by value, 2009 25
Figure 13: Eastern Europe furniture & floor coverings market segmentation II: % share, by value, 2009 27
Figure 14: Forces driving competition in the furniture & floor coverings market in Eastern Europe, 2009 28
Figure 15: Drivers of buyer power in the furniture & floor coverings market in Eastern Europe, 2009 29
Figure 16: Drivers of supplier power in the furniture & floor coverings market in Eastern Europe, 2009 30
Figure 17: Factors influencing the likelihood of new entrants in the furniture & floor coverings market in Eastern Europe, 2009 31
Figure 18: Factors influencing the threat of substitutes in the furniture & floor coverings market in Eastern Europe, 2009 32
Figure 19: Drivers of degree of rivalry in the furniture & floor coverings market in Eastern Europe, 2009 33
Figure 20: Eastern Europe furniture & floor coverings market value forecast: $ billion, 2009–14 35
Figure 21: Eastern Europe gardening & outdoor living market value: $ billion, 2005–09(e) 38
Figure 22: Eastern Europe gardening & outdoor living market segmentation I:% share, by value, 2009(e) 40
Figure 23: Eastern Europe gardening & outdoor living market segmentation II: % share, by value, 2009(e) 41
Figure 24: Forces driving competition in the gardening & outdoor living market in Eastern Europe, 2009 42
Figure 25: Drivers of buyer power in the gardening & outdoor living market in Eastern Europe, 2009 43
Figure 26: Drivers of supplier power in the gardening & outdoor living market in Eastern Europe, 2009 44
Figure 27: Factors influencing the likelihood of new entrants in the gardening & outdoor living market in Eastern Europe, 2009 45
Figure 28: Factors influencing the threat of substitutes in the gardening & outdoor living market in Eastern Europe, 2009 46
Figure 29: Drivers of degree of rivalry in the gardening & outdoor living market in Eastern Europe, 2009 47
Figure 30: Eastern Europe gardening & outdoor living market value forecast: $ billion, 2009–14 49
Figure 31: Eastern Europe homewares market value: $ billion, 2005–09 53
Figure 32: Eastern Europe homewares market segmentation I:% share, by value, 2009 54
Figure 33: Eastern Europe homewares market segmentation II: % share, by value, 2009 55
Figure 34: Forces driving competition in the homewares market in Eastern Europe, 2009 56
Figure 35: Drivers of buyer power in the homewares market in Eastern Europe, 2009 57
Figure 36: Drivers of supplier power in the homewares market in Eastern Europe, 2009 58
Figure 37: Factors influencing the likelihood of new entrants in the homewares market in Eastern Europe, 2009 59
Figure 38: Factors influencing the threat of substitutes in the homewares market in Eastern Europe, 2009 60
Figure 39: Drivers of degree of rivalry in the homewares market in Eastern Europe, 2009 61
Figure 40: Eastern Europe homewares market distribution: % share, by value, 2009 62
Figure 41: Eastern Europe homewares market value forecast: $ billion, 2009–14 64



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