TABLE OF CONTENTS
EXECUTIVE SUMMARY 2
MARKET OVERVIEW 7
Market definition 7
Research highlights 8
Market analysis 9
MARKET VALUE 10
MARKET VOLUME 11
MARKET SEGMENTATION I 12
MARKET SEGMENTATION II 13
MARKET SHARE 14
FIVE FORCES ANALYSIS 15
Summary 15
Buyer power 16
Supplier power 18
New entrants 19
Substitutes 20
Rivalry 21
LEADING COMPANIES 22
Crown Holdings, Inc. 22
Saint-Gobain Plc 26
Svenska Cellulosa Aktiebolaget 30
MARKET FORECASTS 34
Market value forecast 34
Market volume forecast 35
MACROECONOMIC INDICATORS 36
APPENDIX 38
Methodology 38
Industry associations 39
Related Datamonitor research 39
Disclaimer 40
ABOUT DATAMONITOR 41
Premium Reports 41
Summary Reports 41
Datamonitor consulting 41
LIST OF TABLES
Table 1: Italy containers and packaging market value: $ million, 2006–10 10
Table 2: Italy containers and packaging market volume: million units, 2006–10 11
Table 3: Italy containers and packaging market segmentation I:% share, by value, 2010 12
Table 4: Italy containers and packaging market segmentation II: % share, by value, 2010 13
Table 5: Italy containers and packaging market share: % share, by value, 2010 14
Table 6: Crown Holdings, Inc.: key facts 22
Table 7: Crown Holdings, Inc.: key financials ($) 23
Table 8: Crown Holdings, Inc.: key financial ratios 24
Table 9: Saint-Gobain Plc: key facts 26
Table 10: Saint-Gobain Plc: key financials ($) 27
Table 11: Saint-Gobain Plc: key financials (€) 28
Table 12: Saint-Gobain Plc: key financial ratios 28
Table 13: Svenska Cellulosa Aktiebolaget: key facts 30
Table 14: Svenska Cellulosa Aktiebolaget: key financials ($) 32
Table 15: Svenska Cellulosa Aktiebolaget: key financials (SEK) 32
Table 16: Svenska Cellulosa Aktiebolaget: key financial ratios 32
Table 17: Italy containers and packaging market value forecast: $ million, 2010–15 34
Table 18: Italy containers and packaging market volume forecast: million units, 2010–15 35
Table 19: Italy size of population (million), 2006–10 36
Table 20: Italy gdp (constant 2000 prices, $ billion), 2006–10 36
Table 21: Italy gdp (current prices, $ billion), 2006–10 36
Table 22: Italy inflation, 2006–10 37
Table 23: Italy consumer price index (absolute), 2006–10 37
Table 24: Italy exchange rate, 2006–10 37
LIST OF FIGURES
Figure 1: Italy containers and packaging market value: $ million, 2006–10 10
Figure 2: Italy containers and packaging market volume: million units, 2006–10 11
Figure 3: Italy containers and packaging market segmentation I:% share, by value, 2010 12
Figure 4: Italy containers and packaging market segmentation II: % share, by value, 2010 13
Figure 5: Italy containers and packaging market share: % share, by value, 2010 14
Figure 6: Forces driving competition in the containers and packaging market in Italy, 2010 15
Figure 7: Drivers of buyer power in the containers and packaging market in Italy, 2010 16
Figure 8: Drivers of supplier power in the containers and packaging market in Italy, 2010 18
Figure 9: Factors influencing the likelihood of new entrants in the containers and packaging market in Italy, 2010 19
Figure 10: Factors influencing the threat of substitutes in the containers and packaging market in Italy, 2010 20
Figure 11: Drivers of degree of rivalry in the containers and packaging market in Italy, 2010 21
Figure 12: Crown Holdings, Inc.: revenues & profitability 24
Figure 13: Crown Holdings, Inc.: assets & liabilities 25
Figure 14: Saint-Gobain Plc: revenues & profitability 29
Figure 15: Saint-Gobain Plc: assets & liabilities 29
Figure 16: Svenska Cellulosa Aktiebolaget: revenues & profitability 33
Figure 17: Svenska Cellulosa Aktiebolaget: assets & liabilities 33
Figure 18: Italy containers and packaging market value forecast: $ million, 2010–15 34
Figure 19: Italy containers and packaging market volume forecast: million units, 2010–15 35
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