Hot Drinks in India to 2013

Introduction

This databook provides key data and information on the hot drinks market in India. This report is a comprehensive resource for market, category and segment level data including value, volume, distribution share and company & brand share. This report also provides expenditure and consumption data for the historic and forecast periods.

Scope

*Contains information on three categories: coffee, tea and other hot drinks

*Market,category and segment level information on value, volume, and expenditure & consumption, with historic (2003-2008) and forecast (2009-2013) data

*Category level company and brand share as well as distribution share information for 2007 and 2008

*Review of the top two companies within the hot drinks market, including company overview, key facts and business description

Highlights

The market for hot drinks in India increased at a compound annual growth rate of 3.2% between 2003 and 2008.

The tea category led the hot drinks market in India, accounting for a share of 70.2%.

Leading players in Indian hot drinks market include Tata Tea, Unilever and GlaxoSmithKline Plc.

Reasons to Purchase

*Develop business strategies by understanding the quantitative trends within the hot drinks market in India

*Design effective marketing and sales strategies by identifying key market categories and segments

*Identify key players within the market to plan lucrative M&A, partnerships and agreements


Report Highlights

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TABLE OF CONTENTS
Chapter 1 Executive Summary 2
Summary market level: hot drinks 2
Summary category level: coffee 3
Summary category level: other hot drinks 4
Summary category level: tea 5
Chapter 2 Introduction 6
What is this report about? 6
How to use this report 6
Market definition 7
Chapter 3 Market Overview 20
Value analysis (Indian Rupee), 2003?08 20
Value analysis (Indian Rupee), 2008?13 21
Value analysis (US dollars), 2003?08 23
Value analysis (US dollars), 2008?13 23
Volume analysis, 2003?08 25
Volume analysis, 2008?13 26
Company and brand share analysis 28
Distribution analysis 32
Expenditure and consumption per capita 34
Chapter 4 Leading Company Profiles 37
Tata Tea Limited 37
Unilever 39
Chapter 5 Category Analysis: Coffee 41
Value analysis (Indian Rupee), 2003?08 41
Value analysis (Indian Rupee), 2008?13 42
Value analysis (US dollars), 2003?08 44
Value analysis (US dollars), 2008?13 44
Volume analysis, 2003?08 46
Volume analysis, 2008?13 47
Company and brand share analysis 49
Distribution analysis 52
Expenditure and consumption per capita 54
Chapter 6 Category Analysis: Other Hot Drinks 57
Value analysis (Indian Rupee), 2003?08 57
Value analysis (Indian Rupee), 2008?13 58
Value analysis (US dollars), 2003?08 60
Value analysis (US dollars), 2008?13 60
Volume analysis, 2003?08 62
Volume analysis, 2008?13 63
Company and brand share analysis 65
Distribution analysis 68
Expenditure and consumption per capita 70
Chapter 7 Category Analysis: Tea 73
Value analysis (Indian Rupee), 2003?08 73
Value analysis (Indian Rupee), 2008?13 74
Value analysis (US dollars), 2003?08 76
Value analysis (US dollars), 2008?13 77
Volume analysis, 2003?08 79
Volume analysis, 2008?13 80
Company and brand share analysis 82
Distribution analysis 85
Expenditure and consumption per capita 87
Chapter 8 Country Comparison 91
Value 91
Volume 95
Market share 99
Chapter 9 PESTLE analysis 100
Summary 100
Political analysis 101
Economic analysis 106
Social analysis 116
Technological analysis 123
Legal analysis 130
Environmental analysis 137
Chapter 10 New Product Development 142
Product launches over time 142
Recent product launches 144
Chapter 11 Macroeconomic Profile 145
Macroeconomic indicators 145
Chapter 12 Research Methodology 150
Methodology overview 150
Secondary research 151
Market modeling 152
Creating an initial data model 152
Revising the initial data model 152
Creating a final estimate 153
Creating demographic value splits 153
Primary research 153
Data finalization 154
Ongoing research 154
Chapter 13 APPENDIX 155
Future readings 155
How to contact experts in your industry 155
Disclaimer 155

LIST OF FIGURES
Figure 1: Hot drinks, India, value by category (INRm), 2003?13 22
Figure 2: Hot drinks, India, category growth comparison, by value, 2003?13 24
Figure 3: Hot drinks, India, volume by category (kg, million), 2003?13 27
Figure 4: Hot drinks, India, category growth comparison, by volume, 2003?13 27
Figure 5: Hot drinks, India, company share by volume (%), 2007?08 30
Figure 6: Hot drinks, India, distribution channels by volume (%), 2007?08 33
Figure 7: Coffee, India, value by segment (INRm), 2003?13 43
Figure 8: Coffee, India, category growth comparison, by value, 2003?13 45
Figure 9: Coffee, India, volume by segment (kg, million), 2003?13 48
Figure 10: Coffee, India, category growth comparison, by volume, 2003?13 48
Figure 11: Coffee, India, company share by volume (%), 2007?08 50
Figure 12: Coffee, India, distribution channels by volume (%), 2007?08 53
Figure 13: Other hot drinks, India, value by segment (INRm), 2003?13 59
Figure 14: Other hot drinks, India, category growth comparison, by value, 2003?13 61
Figure 15: Other hot drinks, India, volume by segment (kg, million), 2003?13 64
Figure 16: Other hot drinks, India, category growth comparison, by volume, 2003?13 64
Figure 17: Other hot drinks, India, company share by volume (%), 2007?08 66
Figure 18: Other hot drinks, India, distribution channels by volume (%), 2007?08 69
Figure 19: Tea, India, value by segment (INRm), 2003?13 75
Figure 20: Tea, India, category growth comparison, by value, 2003?13 78
Figure 21: Tea, India, volume by segment (kg, million), 2003?13 81
Figure 22: Tea, India, category growth comparison, by volume, 2003?13 81
Figure 23: Tea, India, company share by volume (%), 2007?08 83
Figure 24: Tea, India, distribution channels by volume (%), 2007?08 86
Figure 25: Global hot drinks market split (value terms, 2008), top five countries 92
Figure 26: Global hot drinks market value, 2003–08, top five countries 94
Figure 27: Global hot drinks market split (volume terms, 2008), top five countries 96
Figure 28: Global hot drinks market volume, 2003–08, top five countries 98
Figure 29: Conflicts of high intensity (2007) 103
Figure 30: GDP growth fluctuates with the monsoons 108
Figure 31: Infrastructure investment commitments – India (2005–08) 110
Figure 32: Distribution of household income – 2005–25 111
Figure 33: Sex-ratio in India – 1990–2009 117
Figure 34: Annual additions to the stock of science and engineering graduates 124
Figure 35: Patent applications filed and patents granted in India (2002–06) 128
Figure 36: Patent applications filed and patents granted in other BRIC countries (2002–06) 129
Figure 37: Annual data review process 151

LIST OF TABLES
Table 1: Hot drinks category definitions 8
Table 2: Hot drinks distribution channels 9
Table 3: Hot drinks, India, value by category (INRm), 2003?08 20
Table 4: Hot drinks, India, value forecast by category (INRm), 2008?13 21
Table 5: Hot drinks, India, value by category ($m), 2003?08 23
Table 6: Hot drinks, India, value forecast by category ($m), 2008?13 23
Table 7: Hot drinks, India, volume by category (kg, million), 2003?08 25
Table 8: Hot drinks, India, volume forecast by category (kg, million), 2008?13 26
Table 9: Hot drinks, India, brand share by volume (%), 2007?08 28
Table 10: Hot drinks, India, volume by brand (kg, million), 2007?08 29
Table 11: Hot drinks, India, company share by volume (%), 2007?08 31
Table 12: Hot drinks, India, volume by company (kg, million), 2007?08 31
Table 13: Hot drinks, India, distribution channels by volume (%), 2007?08 32
Table 14: Hot drinks, India, volume by distribution channel (kg, million), 2007?08 32
Table 15: Hot drinks, India, expenditure per capita (INR), 2003?08 34
Table 16: Hot drinks, India, forecast expenditure per capita (INR), 2008?13 34
Table 17: Hot drinks, India, expenditure per capita ($), 2003?08 35
Table 18: Hot drinks, India, forecast expenditure per capita ($), 2008?13 35
Table 19: Hot drinks, India, consumption per capita (kg), 2003?08 36
Table 20: Hot drinks, India, forecast consumption per capita (kg), 2008?13 36
Table 21: Tata Tea Limited key facts 37
Table 22: Unilever key facts 39
Table 23: Coffee, India, value by segment (INRm), 2003?08 41
Table 24: Coffee, India, value forecast by segment (INRm), 2008?13 42
Table 25: Coffee, India, value by segment ($m), 2003?08 44
Table 26: Coffee, India, value forecast by segment ($m), 2008?13 44
Table 27: Coffee, India, volume by segment (kg, million), 2003?08 46
Table 28: Coffee, India, volume forecast by segment (kg, million), 2008?13 47
Table 29: Coffee, India, brand share by volume (%), 2007?08 49
Table 30: Coffee, India, volume by brand (kg, million), 2007?08 49
Table 31: Coffee, India, company share by volume (%), 2007?08 51
Table 32: Coffee, India, volume by company (kg, million), 2007?08 51
Table 33: Coffee, India, distribution channels by volume (%), 2007?08 52
Table 34: Coffee, India, volume by distribution channel (kg, million), 2007?08 52
Table 35: Coffee, India, expenditure per capita (INR), 2003?08 54
Table 36: Coffee, India, forecast expenditure per capita (INR), 2008?13 54
Table 37: Coffee, India, expenditure per capita ($), 2003?08 55
Table 38: Coffee, India, forecast expenditure per capita ($), 2008?13 55
Table 39: Coffee, India, consumption per capita (kg), 2003?08 56
Table 40: Coffee, India, forecast consumption per capita (kg), 2008?13 56
Table 41: Other hot drinks, India, value by segment (INRm), 2003?08 57
Table 42: Other hot drinks, India, value forecast by segment (INRm), 2008?13 58
Table 43: Other hot drinks, India, value by segment ($m), 2003?08 60
Table 44: Other hot drinks, India, value forecast by segment ($m), 2008?13 60
Table 45: Other hot drinks, India, volume by segment (kg, million), 2003?08 62
Table 46: Other hot drinks, India, volume forecast by segment (kg, million), 2008?13 63
Table 47: Other hot drinks, India, brand share by volume (%), 2007?08 65
Table 48: Other hot drinks, India, volume by brand (kg, million), 2007?08 65
Table 49: Other hot drinks, India, company share by volume (%), 2007?08 67
Table 50: Other hot drinks, India, volume by company (kg, million), 2007?08 67
Table 51: Other hot drinks, India, distribution channels by volume (%), 2007?08 68
Table 52: Other hot drinks, India, volume by distribution channel (kg, million), 2007?08 68
Table 53: Other hot drinks, India, expenditure per capita (INR), 2003?08 70
Table 54: Other hot drinks, India, forecast expenditure per capita (INR), 2008?13 70
Table 55: Other hot drinks, India, expenditure per capita ($), 2003?08 71
Table 56: Other hot drinks, India, forecast expenditure per capita ($), 2008?13 71
Table 57: Other hot drinks, India, consumption per capita (kg), 2003?08 72
Table 58: Other hot drinks, India, forecast consumption per capita (kg), 2008?13 72
Table 59: Tea, India, value by segment (INRm), 2003?08 73
Table 60: Tea, India, value forecast by segment (INRm), 2008?13 74
Table 61: Tea, India, value by segment ($m), 2003?08 76
Table 62: Tea, India, value forecast by segment ($m), 2008?13 77
Table 63: Tea, India, volume by segment (kg, million), 2003?08 79
Table 64: Tea, India, volume forecast by segment (kg, million), 2008?13 80
Table 65: Tea, India, brand share by volume (%), 2007?08 82
Table 66: Tea, India, volume by brand (kg, million), 2007?08 82
Table 67: Tea, India, company share by volume (%), 2007?08 84
Table 68: Tea, India, volume by company (kg, million), 2007?08 84
Table 69: Tea, India, distribution channels by volume (%), 2007?08 85
Table 70: Tea, India, volume by distribution channel (kg, million), 2007?08 85
Table 71: Tea, India, expenditure per capita (INR), 2003?08 87
Table 72: Tea, India, forecast expenditure per capita (INR), 2008?13 88
Table 73: Tea, India, expenditure per capita ($), 2003?08 88
Table 74: Tea, India, forecast expenditure per capita ($), 2008?13 89
Table 75: Tea, India, consumption per capita (kg), 2003?08 89
Table 76: Tea, India, forecast consumption per capita (kg), 2008?13 90
Table 77: Global hot drinks market value, 2008 91
Table 78: Global hot drinks market split (value terms ($m), 2008), top five countries 94
Table 79: Global hot drinks market volume, 2008 95
Table 80: Global hot drinks market split (volume terms, 2008), top five countries 98
Table 81: Leading players, top five countries 99
Table 82: Analysis of the Indian political landscape 101
Table 83: Analysis of the Indian economy 106
Table 84: Global working age population (15–59 years) 107
Table 85: Untapped market potential in India across select consumer goods 112
Table 86: Investment performance of India’s lagging states 115
Table 87: Analysis of the Indian social system 116
Table 88: Mid-year population by age (millions) in 2006 118
Table 89: Life expectancy at birth in India, 2000–10 121
Table 90: Analysis of the Indian technological landscape 123
Table 91: Average annual salaries for researchers across countries 125
Table 92: R&D incentives provided by the Indian government 126
Table 93: Analysis of the Indian legal landscape 130
Table 94: Analysis of Indian environmental landscape 137
Table 95: India hot drinks new product launches reports, by company (top five companies), 2009 142
Table 96: India hot drinks new product launches SKUs, by company (top five companies), 2009 142
Table 97: India hot drinks new product launches (reports), by flavor and fragrances (top 10 flavors), 2009 143
Table 98: India hot drinks new product launches (reports), by ingredients (top 10 ingredients), 2009 143
Table 99: India hot drinks new product launches (reports), by package tags or claims, 2009 144
Table 100: India hot drinks new product launches - recent five launches 2009 144
Table 101: India population, by age group, 2003?08 (millions) 145
Table 102: India population forecast, by age group, 2008?13 (millions) 146
Table 103: India population, by gender, 2003?08 (millions) 146
Table 104: India population forecast, by gender, 2008?13 (millions) 147
Table 105: India nominal GDP, 2003?08 (INRbn, nominal prices) 147
Table 106: India nominal GDP forecast, 2008?13 (INRbn, nominal prices) 147
Table 107: India real GDP, 2003?08 (INRbn, 2000 prices) 148
Table 108: India real GDP forecast, 2008?13 (INRbn, 2000 prices) 148
Table 109: India real GDP, 2003?08 ($bn, 2000 prices) 148
Table 110: India real GDP forecast, 2008?13 ($bn, 2000 prices) 149
Table 111: India consumer price index, 2003?08 (2000=100) 149
Table 112: India consumer price index, 2008?13 (2000=100) 149


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