Feminine Care in Japan to 2011

Introduction

This databook is a detailed information resource covering all the key data points on Feminine Care in Japan. It includes comprehensive value volume segmentation and market share data. The databook supplies actual data to 2006 and full forecasts to 2011.

Scope

Contains information on 4 categories: Internal Cleansers, Pantiliners & shields, Sanitary Pads and Tampons. Provides market value, volume, expenditure and consumption data by market, segment and subsegment. Includes company and brand share data by categories.

Highlights

The market for Feminine Care in Japan increased between 2001-2006, growing at an average annual rate of 3.1%. The leading company in the market in 2006 was Procter & Gamble Company, The. The second-largest player was Kimberly-Clark Corporation with Johnson & Johnson in third place.

Reasons to Purchase

Discover the major quantitative trends affecting the Feminine Care markets. Understand consumers' consumption and expenditure patterns. Understand the future direction of the market with reliable historical data and full five year forecasting.

Report Highlights

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TABLE OF CONTENTS
Chapter 1 EXECUTIVE SUMMARY 2
Summary Market Level - Feminine Care 2
Summary category level - Internal Cleansers 3
Summary category level - Pantiliners and Shilelds 4
Summary category level - Sanitary Pads 5
Summary category level - Tampons 6
Chapter 2 INTRODUCTION 7
What is this report about? 7
How to use this report 7
Market Definition 8
Chapter 3 JAPAN FEMININE CARE - MARKET OVERVIEW 20
Value Analysis, 2001-2006 20
Value Analysis, 2006-2011 21
Value Analysis, US$ 2001-2006 23
Value Analysis, US$ 2006-2011 24
Volume Analysis, 2001-2006 26
Volume Analysis, 2006-2011 27
Company and Brand Share Analysis 30
Expenditure & consumption per head 34
Chapter 4 LEADING COMPANY PROFILES 38
Kimberly-Clark Corporation 38
Procter & Gamble 40
Chapter 5 CATEGORY ANALYSIS - INTERNAL CLEANSERS 42
Value Analysis, 2001-2006 42
Value Analysis, 2006-2011 43
Value Analysis, US$ 2001-2006 44
Value Analysis, US$ 2006-2011 45
Volume Analysis, 2001-2006 46
Volume Analysis, 2006-2011 47
Company and Brand Share Analysis 48
Expenditure & consumption per head 51
Chapter 6 CATEGORY ANALYSIS - PANTILINERS AND SHIELDS 54
Value Analysis, 2001-2006 54
Value Analysis, 2006-2011 55
Value Analysis, US$ 2001-2006 56
Value Analysis, US$ 2006-2011 57
Volume Analysis, 2001-2006 58
Volume Analysis, 2006-2011 59
Company and Brand Share Analysis 60
Expenditure & consumption per head 63
Chapter 7 CATEGORY ANALYSIS - SANITARY PADS 66
Value Analysis, 2001-2006 66
Value Analysis, 2006-2011 67
Value Analysis, US$ 2001-2006 68
Value Analysis, US$ 2006-2011 69
Volume Analysis, 2001-2006 70
Volume Analysis, 2006-2011 71
Company and Brand Share Analysis 72
Expenditure & consumption per head 75
Chapter 8 CATEGORY ANALYSIS - TAMPONS 78
Value Analysis, 2001-2006 78
Value Analysis, 2006-2011 79
Value Analysis, US$ 2001-2006 80
Value Analysis, US$ 2006-2011 81
Volume Analysis, 2001-2006 82
Volume Analysis, 2006-2011 83
Company and Brand Share Analysis 84
Expenditure & consumption per head 87
Chapter 9 COUNTRY COMPARISON 90
Value 90
Volume 95
Market Share 100
Chapter 10 NEW PRODUCT DEVELOPMENT 101
Product launches over time 101
Recent product launches 102
Chapter 11 JAPAN SOCIOECONOMIC PROFILE 103
Country Overview 103
Key Facts 104
Political Overview 105
Japan Economic Overview 106
Chapter 12 JAPAN MACROECONOMIC PROFILE 108
Macroeconomic Indicators 108
Chapter 13 RESEARCH METHODOLOGY 113
Methodology overview 113
Secondary research 114
Market modelling 115
Primary research 116
Data finalisation 116
Ongoing research 117
Chapter 14 APPENDIX 118
Future readings 118
How to contact experts in your industry 118
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LIST OF FIGURES
Figure 1: Japan Feminine Care value & value forecast, 2001-2011 (JPY m, nominal prices) 22
Figure 2: Japan Feminine Care category growth comparison, by value, 2001-2011 25
Figure 3: Japan Feminine Care volume & volume forecast, 2001-2011 (6 oz bottle /Units m) 28
Figure 4: Japan Feminine Care category growth comparison, by volume, 2001-2011 29
Figure 5: Japan Feminine Care company share, by value, 2005-2006 (%) 32
Figure 6: Japan Internal Cleansers value & value forecast, 2001-2011 (JPY m, nominal prices) 43
Figure 7: Japan Internal Cleansers volume & volume forecast, 2001-2011 (6 oz bottle m) 47
Figure 8: Japan Internal Cleansers company share, by value, 2005-2006 (%) 49
Figure 9: Japan Pantiliners and shields value & value forecast, 2001-2011 (JPY m, nominal prices) 55
Figure 10: Japan Pantiliners and shields volume & volume forecast, 2001-2011 (Units m) 59
Figure 11: Japan Pantiliners and shields company share, by value, 2005-2006 (%) 61
Figure 12: Japan Sanitary Pads value & value forecast, 2001-2011 (JPY m, nominal prices) 67
Figure 13: Japan Sanitary Pads volume & volume forecast, 2001-2011 (Units m) 71
Figure 14: Japan Sanitary Pads company share, by value, 2005-2006 (%) 73
Figure 15: Japan Tampons value & value forecast, 2001-2011 (JPY m, nominal prices) 79
Figure 16: Japan Tampons volume & volume forecast, 2001-2011 (Units m) 83
Figure 17: Japan Tampons company share, by value, 2005-2006 (%) 85
Figure 18: Global Feminine Care market split (value terms, 2006) – Top 5 countries 91
Figure 19: Global Feminine Care market value, 2001 – 2006 (Top 5 countries) 94
Figure 20: Global Feminine Care market split (volume terms, 2006) – Top 5 countries 96
Figure 21: Global Feminine Care market volume, 2001 – 2006 (Top 5 countries) 99
Figure 22: Map of Japan 104
Figure 23: Annual data review process 114
LIST OF TABLES
Table 1: Feminine Care category definitions 9
Table 2: Japan Feminine Care value, 2001-2006 (JPY m, nominal prices) 20
Table 3: Japan Feminine Care value forecast, 2006-2011 (JPY m, nominal prices) 21
Table 4: Japan Feminine Care value, 2001-2006 (US$ m nominal prices) 23
Table 5: Japan Feminine Care value forecast, 2006-2011 (US$ m nominal prices) 24
Table 6: Japan Feminine Care volume, 2001-2006 (6 oz bottle/Units m) 26
Table 7: Japan Feminine Care volume forecast, 2006-2011 (6 oz bottle/Units m) 27
Table 8: Japan Feminine Care brand share, by value, 2005-2006 (%) 30
Table 9: Japan Feminine Care value, by brand 2005-2006 (JPY m nominal prices) 31
Table 10: Japan Feminine Care company share by value, 2005-2006 (%) 33
Table 11: Japan Feminine Care value, by company, 2005-2006 (JPY m nominal prices) 33
Table 12: Japan Feminine Care expenditure per head, 2001-2006 (JPY, nominal prices) 34
Table 13: Japan Feminine Care forecast expenditure per head, 2006-2011 (JPY, nominal prices) 35
Table 14: Japan Feminine Care expenditure per head, 2001-2006 (US$ nominal prices) 35
Table 15: Japan Feminine Care forecast expenditure per head, 2006-2011 (US$ nominal prices) 36
Table 16: Japan Feminine Care consumption per head, 2001-2006 (6 oz bottle/Units) 36
Table 17: Japan Feminine Care forecast consumption per head, 2006-2011 (6 oz bottle/Units) 37
Table 18: Kimberly-Clark Corporation. Key Facts 38
Table 19: Procter & Gamble Key Facts 40
Table 20: Japan Internal Cleansers value, 2001-2006 (JPY m, nominal prices) 42
Table 21: Japan Internal Cleansers value forecast, 2006-2011 (JPY m, nominal prices) 43
Table 22: Japan Internal Cleansers value, 2001-2006 (US$ m nominal prices) 44
Table 23: Japan Internal Cleansers value forecast, 2006-2011 (US$ m nominal prices) 45
Table 24: Japan Internal Cleansers volume, 2001-2006 (6 oz bottle m) 46
Table 25: Japan Internal Cleansers volume forecast, 2006-2011 (6 oz bottle m) 47
Table 26: Japan Internal Cleansers brand share, by value, 2005-2006 (%) 48
Table 27: Japan Internal Cleansers value, by brand 2005-2006 (JPY m nominal prices) 48
Table 28: Japan Internal Cleansers company share by value, 2005-2006 (%) 50
Table 29: Japan Internal Cleansers value, by company, 2005-2006 (JPY m nominal prices) 50
Table 30: Japan Internal Cleansers expenditure per head, 2001-2006 (JPY, nominal prices) 51
Table 31: Japan Internal Cleansers forecast expenditure per head, 2006-2011 (JPY, nominal prices) 51
Table 32: Japan Internal Cleansers expenditure per head, 2001-2006 (US$ nominal prices) 52
Table 33: Japan Internal Cleansers forecast expenditure per head, 2006-2011 (US$ nominal prices) 52
Table 34: Japan Internal Cleansers consumption per head, 2001-2006 (6 oz bottle) 53
Table 35: Japan Internal Cleansers forecast consumption per head, 2006-2011 (6 oz bottle) 53
Table 36: Japan Pantiliners and shields value, 2001-2006 (JPY m, nominal prices) 54
Table 37: Japan Pantiliners and shields value forecast, 2006-2011 (JPY m, nominal prices) 55
Table 38: Japan Pantiliners and shields value, 2001-2006 (US$ m nominal prices) 56
Table 39: Japan Pantiliners and shields value forecast, 2006-2011 (US$ m nominal prices) 57
Table 40: Japan Pantiliners and shields volume, 2001-2006 (Units m) 58
Table 41: Japan Pantiliners and shields volume forecast, 2006-2011 (Units m) 59
Table 42: Japan Pantiliners and shields brand share, by value, 2005-2006 (%) 60
Table 43: Japan Pantiliners and shields value, by brand 2005-2006 (JPY m nominal prices) 60
Table 44: Japan Pantiliners and shields company share by value, 2005-2006 (%) 62
Table 45: Japan Pantiliners and shields value, by company, 2005-2006 (JPY m nominal prices) 62
Table 46: Japan Pantiliners and shields expenditure per head, 2001-2006 (JPY, nominal prices) 63
Table 47: Japan Pantiliners and shields forecast expenditure per head, 2006-2011 (JPY, nominal prices) 63
Table 48: Japan Pantiliners and shields expenditure per head, 2001-2006 (US$ nominal prices) 64
Table 49: Japan Pantiliners and shields forecast expenditure per head, 2006-2011 (US$ nominal prices) 64
Table 50: Japan Pantiliners and shields consumption per head, 2001-2006 (Units) 65
Table 51: Japan Pantiliners and shields forecast consumption per head, 2006-2011 (Units) 65
Table 52: Japan Sanitary Pads value, 2001-2006 (JPY m, nominal prices) 66
Table 53: Japan Sanitary Pads value forecast, 2006-2011 (JPY m, nominal prices) 67
Table 54: Japan Sanitary Pads value, 2001-2006 (US$ m nominal prices) 68
Table 55: Japan Sanitary Pads value forecast, 2006-2011 (US$ m nominal prices) 69
Table 56: Japan Sanitary Pads volume, 2001-2006 (Units m) 70
Table 57: Japan Sanitary Pads volume forecast, 2006-2011 (Units m) 71
Table 58: Japan Sanitary Pads brand share, by value, 2005-2006 (%) 72
Table 59: Japan Sanitary Pads value, by brand 2005-2006 (JPY m nominal prices) 72
Table 60: Japan Sanitary Pads company share by value, 2005-2006 (%) 74
Table 61: Japan Sanitary Pads value, by company, 2005-2006 (JPY m nominal prices) 74
Table 62: Japan Sanitary Pads expenditure per head, 2001-2006 (JPY, nominal prices) 75
Table 63: Japan Sanitary Pads forecast expenditure per head, 2006-2011 (JPY, nominal prices) 75
Table 64: Japan Sanitary Pads expenditure per head, 2001-2006 (US$ nominal prices) 76
Table 65: Japan Sanitary Pads forecast expenditure per head, 2006-2011 (US$ nominal prices) 76
Table 66: Japan Sanitary Pads consumption per head, 2001-2006 (Units) 77
Table 67: Japan Sanitary Pads forecast consumption per head, 2006-2011 (Units) 77
Table 68: Japan Tampons value, 2001-2006 (JPY m, nominal prices) 78
Table 69: Japan Tampons value forecast, 2006-2011 (JPY m, nominal prices) 79
Table 70: Japan Tampons value, 2001-2006 (US$ m nominal prices) 80
Table 71: Japan Tampons value forecast, 2006-2011 (US$ m nominal prices) 81
Table 72: Japan Tampons volume, 2001-2006 (Units m) 82
Table 73: Japan Tampons volume forecast, 2006-2011 (Units m) 83
Table 74: Japan Tampons brand share, by value, 2005-2006 (%) 84
Table 75: Japan Tampons value, by brand 2005-2006 (JPY m nominal prices) 84
Table 76: Japan Tampons company share by value, 2005-2006 (%) 86
Table 77: Japan Tampons value, by company, 2005-2006 (JPY m nominal prices) 86
Table 78: Japan Tampons expenditure per head, 2001-2006 (JPY, nominal prices) 87
Table 79: Japan Tampons forecast expenditure per head, 2006-2011 (JPY, nominal prices) 87
Table 80: Japan Tampons expenditure per head, 2001-2006 (US$ nominal prices) 88
Table 81: Japan Tampons forecast expenditure per head, 2006-2011 (US$ nominal prices) 88
Table 82: Japan Tampons consumption per head, 2001-2006 (Units) 89
Table 83: Japan Tampons forecast consumption per head, 2006-2011 (Units) 89
Table 84: Global Feminine Care market value, 2006 90
Table 85: Global Feminine Care market split (value terms (US$ m), 2006) – Top 5 countries 93
Table 86: Global Feminine Care market volume, 2006 95
Table 87: Global Feminine Care market split (volume terms, 2006) – Top 5 countries 98
Table 88: Leading players - Top 5 countries 100
Table 89: Japan Feminine care new product launches (reports) and SKUs, by company, 2006 101
Table 90: Japan Feminine care new product launches (reports), by Ingredients, 2006 101
Table 91: Japan Feminine care new product launches (reports), by Package tags or Claims, 2006 102
Table 92: Japan Feminine care new product launches (reports) - Recent 5 launches 102
Table 93: Japan Key Facts 104
Table 94: Japan population, by age group, 2000-2005 (millions) 108
Table 95: Japan population forecast, by age group, 2005-2010 (millions) 109
Table 96: Japan population, by gender, 2000-2005 (millions) 109
Table 97: Japan population forecast, by gender, 2005-2010 (millions) 110
Table 98: Japan real GDP, 2000-2005 (JPY bn, 2005 prices) 110
Table 99: Japan real GDP forecast, 2005-2010 (JPY bn, 2005 prices) 110
Table 100: Japan nominal GDP, 2000-2005 (JPY bn, nominal prices) 111
Table 101: Japan real GDP, 2000-2005 (US$ bn, 2005 prices) 111
Table 102: Japan real GDP forecast, 2005-2010 (US$ bn, 2005 prices) 111
Table 103: Japan consumer price index, 2000-2005 (2000=100) 112
Table 104: Japan consumer price index, 2005-2010 (2000=100) 112
Table 105: Japan exchange rate, 2000-2005 112
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