Global Credit Card Industry - Emerging Markets

Driven by a continuous rise in middle class households and the changes in the consumer spending pattern, the credit card market in emerging countries has grown stupendously in recent years. During 2006-2008, Poland and Russia witnessed a CAGR of around 22% and 29% respectively in the total number of credit cards in circulation. Moreover, the industry in these markets has been able to survive successfully amid global financial turmoil, owing to low credit card penetrations.

According to our research report “Global Credit Card Industry - Emerging Markets”, the year-on-year growth in the credit card issuance in emerging markets is forecast to accelerate in near future due to low credit card penetration rates and the initiatives taken by the regulators. In this regard, we have done extensive analysis of the credit card market of key countries across the world. The countries that have been covered in our report include: China, India, South Korea, Russia, Poland, Brazil and Mexico.

Our research finds that in countries like Brazil, South Korea and Mexico, the purchases made through credit cards have shown a positive growth trend in past years. The report also identifies that the future of this market remains buoyant despite the recent economic downturn. The baseline for the optimistic future outlook of our report is that governments in most of the emerging countries are encouraging credit cards usage to cut the operating cost and to avoid tax delinquencies. Changing consumer behavior will also pave the way for global credit card market over the forecast period (2010-2013).

Our report provides an extensive research and rational analysis along with reliable statistics of the credit card market in the emerging economies. The report has thoroughly examined current market trends, industrial developments and competitive landscape to enable clients understand the market structure and its progress in coming years. Due consideration has been given to the possible after effects of recession on the industry while making the forecast. It will help clients to have a proper insight of the current and future outlook of the credit card market in developing economies.
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1. Analyst View
2. Emerging Credit Card Markets
2.1 China
2.1.1 Market Attractions
2.1.2 Market Performance
2.1.3 Future Outlook
2.1.4 Roadblocks
2.2 India
2.2.1 Market Attractions
2.2.2 Market Performance
2.2.3 Future Outlook
2.2.4 Roadblocks
2.3 South Korea
2.3.1 Market Attractions
2.3.2 Market Performance
2.3.3 Future Outlook
2.3.4 Roadblocks
2.4 Russia
2.4.1 Market Attractions
2.4.2 Market Performance
2.4.3 Future Outlook
2.4.4 Roadblocks
2.5 Poland
2.5.1 Market Attractions
2.5.2 Market Performance
2.5.3 Future Outlook
2.5.4 Roadblocks
2.6 Brazil
2.6.1 Market Attractions
2.6.2 Market Performance
2.6.3 Future Outlook
2.6.4 Roadblocks
2.7 Mexico
2.7.1 Market Attractions
2.7.2 Market Performance
2.7.3 Future Outlook
2.7.4 Roadblocks
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List of Figures:

Figure 2-1: China - Unemployment Rate in Urban Areas (%), 2003-2009
Figure 2-2: China - Number of Credit Cards (Million), 2008 & 2009
Figure 2-3: China - Outstanding Balances on Credit Cards (Billion Yuan), 2007-2009
Figure 2-4: China - Credit Card Market by Leading Players (%), 2008
Figure 2-5: China - Share of Credit Cards & Debit Cards (2009)
Figure 2-6: China - Share of Bank Card Transactions in Retail Sales (2006-2009)
Figure 2-7: China - Number ATMs & POS Terminals (‘000), 2006-2009
Figure 2-8: China - Forecast for Number of Credit Cards (Million), 2010-2013
Figure 2-9: China - Credit Card Penetration by Tier (H1 2008)
Figure 2-10: India - Number of Internet Users (‘000), 2004-2009
Figure 2-11: India - Number of Outstanding Credit Cards (Million), 2006-07 to 2008-09
Figure 2-12: India - Share of Public & Private Sector Banks in Credit Card Issuance (H1 2008)
Figure 2-13: India - Number of Bank Card Transactions (Million), 2004-05 to 2008-09
Figure 2-14: India - Credit Card Transactions (Billion INR), 2004-05 to 2008-09
Figure 2-15: India - Credit Card Transactions at POS Terminals (Billion INR), H1 2007 & H1 2008
Figure 2-16: India - Forecast for Number of Outstanding Credit Cards (Million), 2009-10 to 2013-14
Figure 2-17: India - Forecast for Purchases by Credit Cards (Billion INR), 2009-10 to 2013-14
Figure 2-18: South Korea - Credit Card Spending (Trillion Won), 2006-2009
Figure 2-19: South Korea - Number of Credit Cards Issued (Million), 2008 & 2009
Figure 2-20: South Korea - Daily Credit Card Spending (Trillion Won), Q1 2007 to Q1 2009
Figure 2-21: South Korea - Overseas Credit Card Spending (Billion US$), 2005-2009
Figure 2-22: South Korea - Number of Credit Delinquents (Million), 2006, 2008 & 2009
Figure 2-23: South Korea - Forecast for Credit Card Spending (Trillion Won), 2010-2013
Figure 2-24: Russia - Share of Overseas Spending with Credit Cards (2005-2009)
Figure 2-25: Russia - Number of Bank Cards (Million), 2006-2009
Figure 2-26: Russia - Share of Credit Cards in Bank Cards (2008)
Figure 2-27: Russia - Number of Credit Cards (Million), 2006-2009
Figure 2-28: Russia - Credit Card Transactions (Billion Rubles), 2007 & 2008
Figure 2-29: Russia - Credit Card Market by Player (%), Q1 2008
Figure 2-30: Russia - Number of ATMs in Comparison to Europe & US (per Million Population), Aug 2007
Figure 2-31: Russia - Forecast for Number of Credit Cards (Million), 2010-2013
Figure 2-32: Poland - Number of Bankable Households (Million), 2002-2007
Figure 2-33: Poland - Consumer Expenditure (Billion US$), 2002-2009
Figure 2-34: Poland - Share of Debit, Credit & Charge Cards (H1 2009)
Figure 2-35: Poland - Number of Credit Cards (Million), 2002-2009
Figure 2-36: Poland - Credit Card Transactions (Billion PLN), 2002-2009
Figure 2-37: Poland - Credit Card Market by Player (%), 2008
Figure 2-38: Poland - Share of Credit Card Debt in Household Debt (H1 2008)
Figure 2-39: Poland - Number of ATMs (2002-2009)
Figure 2-40: Poland - Forecast for Number of Credit Cards (Million), 2010-2013
Figure 2-41: Brazil - Bank Card Transactions (Billion Real), 2007 & 2008
Figure 2-42: Brazil - Share of Debit, Credit & Private Label Cards (2008)
Figure 2-43: Brazil - Number of Credit Cards (Million), 2007-2009
Figure 2-44: Brazil - Forecast for Number of Credit Cards (Million), 2010-2013
Figure 2-45: Mexico - Number of Credit Cards Issued & Credit Card Accounts (Million), 2007-2009
Figure 2-46: Mexico - Number of Used Credit Cards (Million), 2007-2009
Figure 2-47: Mexico - Purchases by Credit Cards (Billion US$), Q1 2007 & Q1 2008
Figure 2-48: Mexico - Number of ATMs (‘000), 2007-2009
Figure 2-49: Mexico - Share of Debit & Credit Cards in ATM Transactions (Q2 2009)
Figure 2-50: Mexico - Number of POS Terminals (‘000), 2006-2009
Figure 2-51: Mexico - Share of Debit & Credit Cards in POS Transactions (Q2 2009)
Figure 2-52: Mexico - Forecast for Number of Credit Cards Issued (Million), 2010-2013

List of Table:

Table 2-1: South Korea - Probability of Choice for Payment Instruments by Age Group (%)
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