TABLE OF CONTENTS
EXECUTIVE SUMMARY 2
MARKET OVERVIEW 7
Market definition 7
Research highlights 8
Market analysis 9
MARKET VALUE 10
MARKET SEGMENTATION I 11
MARKET SEGMENTATION II 12
MARKET SHARE 13
FIVE FORCES ANALYSIS 14
Summary 14
Buyer power 16
Supplier power 17
New entrants 18
Substitutes 20
Rivalry 21
LEADING COMPANIES 22
Xerox Corporation 22
Ricoh Company, Ltd. 26
Hewlett-Packard Company 30
Canon Inc. 36
MARKET FORECASTS 40
Market value forecast 40
APPENDIX 41
Methodology 41
Industry associations 42
Related Datamonitor research 42
Disclaimer 43
ABOUT DATAMONITOR 44
Premium Reports 44
Summary Reports 44
Datamonitor consulting 44
LIST OF TABLES
Table 1: Global office electronics market value: $ billion, 2005–09 10
Table 2: Global office electronics market segmentation I:% share, by value, 2009 11
Table 3: Global office electronics market segmentation II: % share, by value, 2009 12
Table 4: Global office electronics market share: % share, by value, 2009 13
Table 5: Xerox Corporation: key facts 22
Table 6: Xerox Corporation: key financials ($) 24
Table 7: Xerox Corporation: key financial ratios 24
Table 8: Ricoh Company, Ltd.: key facts 26
Table 9: Ricoh Company, Ltd.: key financials ($) 27
Table 10: Ricoh Company, Ltd.: key financials (JPY) 27
Table 11: Ricoh Company, Ltd.: key financial ratios 28
Table 12: Hewlett-Packard Company: key facts 30
Table 13: Hewlett-Packard Company: key financials ($) 34
Table 14: Hewlett-Packard Company: key financial ratios 34
Table 15: Canon Inc.: key facts 36
Table 16: Canon Inc.: key financials ($) 38
Table 17: Canon Inc.: key financials (JPY) 38
Table 18: Canon Inc.: key financial ratios 38
Table 19: Global office electronics market value forecast: $ billion, 2009–14 40
LIST OF FIGURES
Figure 1: Global office electronics market value: $ billion, 2005–09 10
Figure 2: Global office electronics market segmentation I:% share, by value, 2009 11
Figure 3: Global office electronics market segmentation II: % share, by value, 2009 12
Figure 4: Global office electronics market share: % share, by value, 2009 13
Figure 5: Forces driving competition in the global office electronics market, 2009 14
Figure 6: Drivers of buyer power in the global office electronics market, 2009 16
Figure 7: Drivers of supplier power in the global office electronics market, 2009 17
Figure 8: Factors influencing the likelihood of new entrants in the global office electronics market, 2009 18
Figure 9: Factors influencing the threat of substitutes in the global office electronics market, 2009 20
Figure 10: Drivers of degree of rivalry in the global office electronics market, 2009 21
Figure 11: Xerox Corporation: revenues & profitability 25
Figure 12: Xerox Corporation: assets & liabilities 25
Figure 13: Ricoh Company, Ltd.: revenues & profitability 28
Figure 14: Ricoh Company, Ltd.: assets & liabilities 29
Figure 15: Hewlett-Packard Company: revenues & profitability 35
Figure 16: Hewlett-Packard Company: assets & liabilities 35
Figure 17: Canon Inc.: revenues & profitability 39
Figure 18: Canon Inc.: assets & liabilities 39
Figure 19: Global office electronics market value forecast: $ billion, 2009–14 40
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