Global Wine Market to 2013

Introduction

This databook provides key data and information on the wine market covering 60 countries across the Globe. This report is a comprehensive resource for market, category and segment level data including value, volume, distribution share and company & brand share.

Scope

*Contains information on four categories: still wine, sparkling wine, champagne and fortified wine.

*Market, category and segment level information on value with historic (2003-2008) and forecast (2009-2013) data

*Category level company and brand share as well as distribution share information for 2007 and 2008

Highlights

The global wine market grew at a compound annual growth rate of 2.5% between 2003 and 2008.

The still wine category led the global wine market, accounting for a share of 81.5%.

The leading players in the global wine market include Kriter Patriarche, Constellation Brands, Inc. and E. & J. Gallo Winery.

Reasons to Purchase

*Develop business strategies by understanding the quantitative trends within the global wine market

*Design effective marketing and sales strategies by identifying key market categories and segments

*Identify key players within the market to plan lucrative M&A, partnerships and agreements


Report Highlights

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TABLE OF CONTENTS
Chapter 1 Executive Summary 2
Summary market level: wine 2
Summary category level: still wine 3
Summary category level: sparkling wine 4
Summary category level: fortified wine 5
Summary category level: champagne 6
Chapter 2 Introduction 7
What is this report about? 7
How to use this report 7
Market definition 8
Chapter 3 Overview 19
Value Analysis 19
Volume Analysis 20
Chapter 4 Global Wine - Market Overview 21
Value analysis (US dollar), 2003?08 21
Value analysis (US dollar), 2008?13 22
Volume analysis, 2003?08 24
Volume analysis, 2008?13 25
Company share analysis 27
Distribution analysis 30
Expenditure and consumption per capita 32
Chapter 5 Leading Company Profiles 34
Constellation Brands, Inc. 34
E. & J. Gallo Winery 36
Chapter 6 Category Analysis: Still Wine 38
Value analysis (US dollar), 2003?08 38
Value analysis (US dollar), 2008?13 39
Volume analysis, 2003?08 41
Volume analysis, 2008?13 42
Company share analysis 44
Distribution analysis 47
Expenditure and consumption per capita 49
Chapter 7 Category Analysis: Sparkling Wine 51
Value analysis (US dollar), 2003?08 51
Value analysis (US dollar), 2008?13 52
Volume analysis, 2003?08 54
Volume analysis, 2008?13 55
Company share analysis 57
Distribution analysis 60
Expenditure and consumption per capita 62
Chapter 8 Category Analysis: Fortified Wine 64
Value analysis (US dollar), 2003?08 64
Value analysis (US dollar), 2008?13 65
Volume analysis, 2003?08 67
Volume analysis, 2008?13 68
Company share analysis 70
Distribution analysis 73
Expenditure and consumption per capita 75
Chapter 9 Category Analysis: champagne 78
Value analysis (US dollar), 2003?08 78
Value analysis (US dollar), 2008?13 79
Volume analysis, 2003?08 80
Volume analysis, 2008?13 81
Company share analysis 82
Distribution analysis 85
Expenditure and consumption per capita 87
Chapter 10 Research Methodology 89
Methodology overview 89
Secondary research 90
Market modeling 91
Creating an initial data model 91
Revising the initial data model 91
Creating a final estimate 92
Creating demographic value splits 92
Primary research 92
Data finalization 93
Ongoing research 93
Chapter 11 APPENDIX 94
Future readings 94
How to contact experts in your industry 94
Disclaimer 94

LIST OF FIGURES
Figure 1: Wine, Global, value by category ($m), 2003?13 23
Figure 2: Wine, Global, category growth comparison, by value, 2003?13 23
Figure 3: Wine, Global, volume by category (liters, million), 2003?13 26
Figure 4: Wine, Global, category growth comparison, by volume, 2003?13 26
Figure 5: Wine, Global, company share (top five companies) by volume (%), 2007?08 29
Figure 6: Wine, Global, distribution channels by volume (%), 2007?08 31
Figure 7: Still wine, Global, value by segment ($m), 2003?13 40
Figure 8: Still wine, Global, category growth comparison, by value, 2003?13 40
Figure 9: Still wine, Global, volume by segment (liters, million), 2003?13 43
Figure 10: Still wine, Global, category growth comparison, by volume, 2003?13 43
Figure 11: Still wine, Global, company share (top five companies) by volume (%), 2007?08 46
Figure 12: Still wine, Global, distribution channels by volume (%), 2007?08 48
Figure 13: Sparkling wine, Global, value by segment ($m), 2003?13 53
Figure 14: Sparkling wine, Global, category growth comparison, by value, 2003?13 53
Figure 15: Sparkling wine, Global, volume by segment (liters, million), 2003?13 56
Figure 16: Sparkling wine, Global, category growth comparison, by volume, 2003?13 56
Figure 17: Sparkling wine, Global, company share (top five companies) by volume (%), 2007?08 59
Figure 18: Sparkling wine, Global, distribution channels by volume (%), 2007?08 61
Figure 19: Fortified wine, Global, value by segment ($m), 2003?13 66
Figure 20: Fortified wine, Global, category growth comparison, by value, 2003?13 66
Figure 21: Fortified wine, Global, volume by segment (liters, million), 2003?13 69
Figure 22: Fortified wine, Global, category growth comparison, by volume, 2003?13 69
Figure 23: Fortified wine, Global, company share (top five companies) by volume (%), 2007?08 72
Figure 24: Fortified wine, Global, distribution channels by volume (%), 2007?08 74
Figure 25: Champagne, Global, value ($m), 2003?13 79
Figure 26: Champagne, Global, volume (liters, million), 2003?13 81
Figure 27: Champagne, Global, company share (top five companies) by volume (%), 2007?08 84
Figure 28: Champagne, Global, distribution channels by volume (%), 2007?08 86
Figure 29: Annual data review process 90

LIST OF TABLES
Table 1: Wine category definitions 9
Table 2: Wine distribution channels 10
Table 3: Global wine value (region-wise), 2003?08 ($m) 19
Table 4: Global wine value (region-wise) forecast, 2008?13 ($m) 19
Table 5: Global wine volume (region-wise), 2003?08 (liters, million) 20
Table 6: Global wine volume (region-wise) forecast, 2008?13 (liters, million) 20
Table 7: Wine, Global, value by category ($m), 2003?08 21
Table 8: Wine, Global, value forecast by category ($m), 2008?13 22
Table 9: Wine, Global, volume by category (liters, million), 2003?08 24
Table 10: Wine, Global, volume forecast by category (liters, million), 2008?13 25
Table 11: Wine, Global, company share (top 20 companies) by volume (%), 2007?08 27
Table 12: Wine, Global, volume by company (liters, million), 2007?08 28
Table 13: Wine, Global, distribution channels by volume (%), 2007?08 30
Table 14: Wine, Global, volume by distribution channel (liters, million), 2007?08 30
Table 15: Wine, Global, expenditure per capita ($), 2003?08 32
Table 16: Wine, Global, forecast expenditure per capita ($), 2008?13 32
Table 17: Wine, Global, consumption per capita (liters), 2003?08 33
Table 18: Wine, Global, forecast consumption per capita (liters), 2008?13 33
Table 19: Constellation Brands, Inc. key facts 34
Table 20: E. & J. Gallo Winery key facts 36
Table 21: Still wine, Global, value by segment ($m), 2003?08 38
Table 22: Still wine, Global, value forecast by segment ($m), 2008?13 39
Table 23: Still wine, Global, volume by segment (liters, million), 2003?08 41
Table 24: Still wine, Global, volume forecast by segment (liters, million), 2008?13 42
Table 25: Still wine, Global, company share (top 20 companies) by volume (%), 2007?08 44
Table 26: Still wine, Global, volume by company (liters, million), 2007?08 45
Table 27: Still wine, Global, distribution channels by volume (%), 2007?08 47
Table 28: Still wine, Global, volume by distribution channel (liters, million), 2007?08 47
Table 29: Still wine, Global, expenditure per capita ($), 2003?08 49
Table 30: Still wine, Global, forecast expenditure per capita ($), 2008?13 49
Table 31: Still wine, Global, consumption per capita (liters), 2003?08 50
Table 32: Still wine, Global, forecast consumption per capita (liters), 2008?13 50
Table 33: Sparkling wine, Global, value by segment ($m), 2003?08 51
Table 34: Sparkling wine, Global, value forecast by segment ($m), 2008?13 52
Table 35: Sparkling wine, Global, volume by segment (liters, million), 2003?08 54
Table 36: Sparkling wine, Global, volume forecast by segment (liters, million), 2008?13 55
Table 37: Sparkling wine, Global, company share (top 20 companies) by volume (%), 2007?08 57
Table 38: Sparkling wine, Global, volume by company (liters, million), 2007?08 58
Table 39: Sparkling wine, Global, distribution channels by volume (%), 2007?08 60
Table 40: Sparkling wine, Global, volume by distribution channel (liters, million), 2007?08 60
Table 41: Sparkling wine, Global, expenditure per capita ($), 2003?08 62
Table 42: Sparkling wine, Global, forecast expenditure per capita ($), 2008?13 62
Table 43: Sparkling wine, Global, consumption per capita (liters), 2003?08 63
Table 44: Sparkling wine, Global, forecast consumption per capita (liters), 2008?13 63
Table 45: Fortified wine, Global, value by segment ($m), 2003?08 64
Table 46: Fortified wine, Global, value forecast by segment ($m), 2008?13 65
Table 47: Fortified wine, Global, volume by segment (liters, million), 2003?08 67
Table 48: Fortified wine, Global, volume forecast by segment (liters, million), 2008?13 68
Table 49: Fortified wine, Global, company share (top 20 companies) by volume (%), 2007?08 70
Table 50: Fortified wine, Global, volume by company (liters, million), 2007?08 71
Table 51: Fortified wine, Global, distribution channels by volume (%), 2007?08 73
Table 52: Fortified wine, Global, volume by distribution channel (liters, million), 2007?08 73
Table 53: Fortified wine, Global, expenditure per capita ($), 2003?08 75
Table 54: Fortified wine, Global, forecast expenditure per capita ($), 2008?13 76
Table 55: Fortified wine, Global, consumption per capita (liters), 2003?08 76
Table 56: Fortified wine, Global, forecast consumption per capita (liters), 2008?13 77
Table 57: Champagne, Global, value ($m), 2003?08 78
Table 58: Champagne, Global, value forecast ($m), 2008?13 79
Table 59: Champagne, Global, volume (liters, million), 2003?08 80
Table 60: Champagne, Global, volume forecast (liters, million), 2008?13 81
Table 61: Champagne, Global, company share (top 20 companies) by volume (%), 2007?08 82
Table 62: Champagne, Global, volume by company (liters, million), 2007?08 83
Table 63: Champagne, Global, distribution channels by volume (%), 2007?08 85
Table 64: Champagne, Global, volume by distribution channel (liters, million), 2007?08 85
Table 65: Champagne, Global, expenditure per capita ($), 2003?08 87
Table 66: Champagne, Global, forecast expenditure per capita ($), 2008?13 87
Table 67: Champagne, Global, consumption per capita (liters), 2003?08 88
Table 68: Champagne, Global, forecast consumption per capita (liters), 2008?13 88


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