TABLE OF CONTENTS
EXECUTIVE SUMMARY 2
MARKET OVERVIEW 7
Market definition 7
Research highlights 8
Market analysis 9
MARKET VALUE 10
MARKET VOLUME 11
MARKET SEGMENTATION 12
FIVE FORCES ANALYSIS 13
Summary 13
Buyer power 14
Supplier power 15
New entrants 16
Substitutes 17
Rivalry 18
LEADING COMPANIES 19
Fujitsu Limited 19
KDDI Corporation 23
Nippon Telegraph and Telephone Corporation 27
NTT DoCoMo 32
MARKET FORECASTS 37
Market value forecast 37
Market volume forecast 38
MACROECONOMIC INDICATORS 39
APPENDIX 41
Methodology 41
Industry associations 42
Related Datamonitor research 42
Disclaimer 43
ABOUT DATAMONITOR 44
Premium Reports 44
Summary Reports 44
Datamonitor consulting 44
LIST OF TABLES
Table 1: Japan internet access market value: $ billion, 2006–10 10
Table 2: Japan internet access market volume: million users, 2006–10 11
Table 3: Japan internet access market segmentation: % share, by value, 2010 12
Table 4: Fujitsu Limited: key facts 19
Table 5: Fujitsu Limited: key financials ($) 20
Table 6: Fujitsu Limited: key financials (¥) 21
Table 7: Fujitsu Limited: key financial ratios 21
Table 8: KDDI Corporation: key facts 23
Table 9: KDDI Corporation: key financials ($) 24
Table 10: KDDI Corporation: key financials (¥) 25
Table 11: KDDI Corporation: key financial ratios 25
Table 12: Nippon Telegraph and Telephone Corporation: key facts 27
Table 13: Nippon Telegraph and Telephone Corporation: key financials ($) 29
Table 14: Nippon Telegraph and Telephone Corporation: key financials (¥) 29
Table 15: Nippon Telegraph and Telephone Corporation: key financial ratios 30
Table 16: NTT DoCoMo: key facts 32
Table 17: NTT DoCoMo: key financials ($) 34
Table 18: NTT DoCoMo: key financials (¥) 34
Table 19: NTT DoCoMo: key financial ratios 35
Table 20: Japan internet access market value forecast: $ billion, 2010–15 37
Table 21: Japan internet access market volume forecast: million users, 2010–15 38
Table 22: Japan size of population (million), 2006–10 39
Table 23: Japan gdp (constant 2000 prices, $ billion), 2006–10 39
Table 24: Japan gdp (current prices, $ billion), 2006–10 39
Table 25: Japan inflation, 2006–10 40
Table 26: Japan consumer price index (absolute), 2006–10 40
Table 27: Japan exchange rate, 2006–10 40
LIST OF FIGURES
Figure 1: Japan internet access market value: $ billion, 2006–10 10
Figure 2: Japan internet access market volume: million users, 2006–10 11
Figure 3: Japan internet access market segmentation: % share, by value, 2010 12
Figure 4: Forces driving competition in the internet access market in Japan, 2010 13
Figure 5: Drivers of buyer power in the internet access market in Japan, 2010 14
Figure 6: Drivers of supplier power in the internet access market in Japan, 2010 15
Figure 7: Factors influencing the likelihood of new entrants in the internet access market in Japan, 2010 16
Figure 8: Factors influencing the threat of substitutes in the internet access market in Japan, 2010 17
Figure 9: Drivers of degree of rivalry in the internet access market in Japan, 2010 18
Figure 10: Fujitsu Limited: revenues & profitability 22
Figure 11: Fujitsu Limited: assets & liabilities 22
Figure 12: KDDI Corporation: revenues & profitability 26
Figure 13: KDDI Corporation: assets & liabilities 26
Figure 14: Nippon Telegraph and Telephone Corporation: revenues & profitability 30
Figure 15: Nippon Telegraph and Telephone Corporation: assets & liabilities 31
Figure 16: NTT DoCoMo: revenues & profitability 35
Figure 17: NTT DoCoMo: assets & liabilities 36
Figure 18: Japan internet access market value forecast: $ billion, 2010–15 37
Figure 19: Japan internet access market volume forecast: million users, 2010–15 38
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