TABLE OF CONTENTS
EXECUTIVE SUMMARY 2
MARKET OVERVIEW 7
Market definition 7
Research highlights 8
Market analysis 9
MARKET VALUE 10
MARKET VOLUME 11
MARKET SEGMENTATION I 12
MARKET SEGMENTATION II 13
MARKET SHARE 14
FIVE FORCES ANALYSIS 15
Summary 15
Buyer power 16
Supplier power 17
New entrants 18
Substitutes 19
Rivalry 20
LEADING COMPANIES 21
Pepsico, Inc. 21
Lebedyansky 25
Coca-Cola Company, The 26
MARKET DISTRIBUTION 31
MARKET FORECASTS 32
Market value forecast 32
Market volume forecast 33
APPENDIX 34
Methodology 34
Industry associations 35
Related Datamonitor research 35
Disclaimer 36
ABOUT DATAMONITOR 37
Premium Reports 37
Summary Reports 37
Datamonitor consulting 37
LIST OF TABLES
Table 1: Europe juices market value: $ million, 2005–09(e) 10
Table 2: Europe juices market volume: million liters, 2005–09(e) 11
Table 3: Europe juices market segmentation I:% share, by value, 2009(e) 12
Table 4: Europe juices market segmentation II: % share, by value, 2009(e) 13
Table 5: Europe juices market share: % share, by volume, 2009(e) 14
Table 6: Pepsico, Inc.: key facts 21
Table 7: Pepsico, Inc.: key financials ($) 23
Table 8: Pepsico, Inc.: key financial ratios 23
Table 9: Lebedyansky: key facts 25
Table 10: Coca-Cola Company, The: key facts 26
Table 11: Coca-Cola Company, The: key financials ($) 28
Table 12: Coca-Cola Company, The: key financial ratios 29
Table 13: Europe juices market distribution: % share, by volume, 2009(e) 31
Table 14: Europe juices market value forecast: $ million, 2009–14 32
Table 15: Europe juices market volume forecast: million liters, 2009–14 33
LIST OF FIGURES
Figure 1: Europe juices market value: $ million, 2005–09(e) 10
Figure 2: Europe juices market volume: million liters, 2005–09(e) 11
Figure 3: Europe juices market segmentation I:% share, by value, 2009(e) 12
Figure 4: Europe juices market segmentation II: % share, by value, 2009(e) 13
Figure 5: Europe juices market share: % share, by volume, 2009(e) 14
Figure 6: Forces driving competition in the juices market in Europe, 2009 15
Figure 7: Drivers of buyer power in the juices market in Europe, 2009 16
Figure 8: Drivers of supplier power in the juices market in Europe, 2009 17
Figure 9: Factors influencing the likelihood of new entrants in the juices market in Europe, 2009 18
Figure 10: Factors influencing the threat of substitutes in the juices market in Europe, 2009 19
Figure 11: Drivers of degree of rivalry in the juices market in Europe, 2009 20
Figure 12: Pepsico, Inc.: revenues & profitability 24
Figure 13: Pepsico, Inc.: assets & liabilities 24
Figure 14: Coca-Cola Company, The: revenues & profitability 29
Figure 15: Coca-Cola Company, The: assets & liabilities 30
Figure 16: Europe juices market distribution: % share, by volume, 2009(e) 31
Figure 17: Europe juices market value forecast: $ million, 2009–14 32
Figure 18: Europe juices market volume forecast: million liters, 2009–14 33
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