Juices in Italy

Introduction

Juices in Italy industry profile provides top-line qualitative and quantitative summary information including: market share, market size (value and volume 2006-10, and forecast to 2015). The profile also contains descriptions of the leading players including key financial metrics and analysis of competitive pressures within the market. Essential resource for top-line data and analysis covering the Italy juices market. Includes market size and segmentation data, textual and graphical analysis of market growth trends, leading companies and macroeconomic information.

Highlights

*The juices market consists of the retail sale of 100% fruit juice (from concentrate), 100% fruit juice (not from concentrate), nectar (30%-99% juice), fruit drink (0-29% juice) and vegetable juice. The market is valued according to retail selling price (RSP) and includes any applicable taxes. Any currency conversions used in the creation of this report have been calculated using constant 2010 annual average exchange rates.

*The Italian juices market generated total revenues of $1.3 billion in 2010, representing a compound annual growth rate (CAGR) of 2.9% for the period spanning 2006-2010.

*Nectar (30%-99% juice) sales proved the most lucrative for the Italian juices market in 2010, generating total revenues of $933 million, equivalent to 71.5% of the market's overall value.

*The performance of the market is forecast to decelerate, with an anticipated CAGR of 0.1% for the five-year period 2010-2015, which is expected to lead the market to a value of $1.3 billion by the end of 2015.

Features

Save time carrying out entry-level research by identifying the size, growth, major segments, and leading players in the juices market in Italy

Use the Five Forces analysis to determine the competitive intensity and therefore attractiveness of the juices market in Italy

Leading company profiles reveal details of key juices market players’ global operations and financial performance

Add weight to presentations and pitches by understanding the future growth prospects of the Italy juices market with five year forecasts by both value and volume

Macroeconomic indicators provide insight into general trends within the Italy economy

Key Questions Answered

What was the size of the Italy juices market by value in 2010?

What will be the size of the Italy juices market in 2015?

What factors are affecting the strength of competition in the Italy juices market?

How has the market performed over the last five years?

Who are the top competitiors in Italy's juices market?
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TABLE OF CONTENTS
EXECUTIVE SUMMARY 2
MARKET OVERVIEW 7
Market definition 7
Research highlights 8
Market analysis 9
MARKET VALUE 10
MARKET VOLUME 11
MARKET SEGMENTATION I 12
MARKET SEGMENTATION II 13
MARKET SHARE 14
FIVE FORCES ANALYSIS 15
Summary 15
Buyer power 16
Supplier power 17
New entrants 18
Substitutes 19
Rivalry 20
LEADING COMPANIES 21
Conserve Italia Group 21
Parmalat Finanziaria S.p.A. 23
Zuegg S.p.A. 27
MARKET DISTRIBUTION 28
MARKET FORECASTS 29
Market value forecast 29
Market volume forecast 30
MACROECONOMIC INDICATORS 31
APPENDIX 33
Methodology 33
Industry associations 34
Related Datamonitor research 34
Disclaimer 35
ABOUT DATAMONITOR 36
Premium Reports 36
Summary Reports 36
Datamonitor consulting 36

LIST OF TABLES
Table 1: Italy juices market value: $ million, 2006–10(e) 10
Table 2: Italy juices market volume: million liters, 2006–10(e) 11
Table 3: Italy juices market segmentation I:% share, by value, 2010(e) 12
Table 4: Italy juices market segmentation II: % share, by value, 2010(e) 13
Table 5: Italy juices market share: % share, by volume, 2010(e) 14
Table 6: Conserve Italia Group: key facts 21
Table 7: Parmalat Finanziaria S.p.A.: key facts 23
Table 8: Parmalat Finanziaria S.p.A.: key financials ($) 24
Table 9: Parmalat Finanziaria S.p.A.: key financials (€) 24
Table 10: Parmalat Finanziaria S.p.A.: key financial ratios 25
Table 11: Zuegg S.p.A.: key facts 27
Table 12: Italy juices market distribution: % share, by volume, 2010(e) 28
Table 13: Italy juices market value forecast: $ million, 2010–15 29
Table 14: Italy juices market volume forecast: million liters, 2010–15 30
Table 15: Italy size of population (million), 2006–10 31
Table 16: Italy gdp (constant 2000 prices, $ billion), 2006–10 31
Table 17: Italy gdp (current prices, $ billion), 2006–10 31
Table 18: Italy inflation, 2006–10 32
Table 19: Italy consumer price index (absolute), 2006–10 32
Table 20: Italy exchange rate, 2006–10 32

LIST OF FIGURES
Figure 1: Italy juices market value: $ million, 2006–10(e) 10
Figure 2: Italy juices market volume: million liters, 2006–10(e) 11
Figure 3: Italy juices market segmentation I:% share, by value, 2010(e) 12
Figure 4: Italy juices market segmentation II: % share, by value, 2010(e) 13
Figure 5: Italy juices market share: % share, by volume, 2010(e) 14
Figure 6: Forces driving competition in the juices market in Italy, 2010 15
Figure 7: Drivers of buyer power in the juices market in Italy, 2010 16
Figure 8: Drivers of supplier power in the juices market in Italy, 2010 17
Figure 9: Factors influencing the likelihood of new entrants in the juices market in Italy, 2010 18
Figure 10: Factors influencing the threat of substitutes in the juices market in Italy, 2010 19
Figure 11: Drivers of degree of rivalry in the juices market in Italy, 2010 20
Figure 12: Parmalat Finanziaria S.p.A.: revenues & profitability 25
Figure 13: Parmalat Finanziaria S.p.A.: assets & liabilities 26
Figure 14: Italy juices market distribution: % share, by volume, 2010(e) 28
Figure 15: Italy juices market value forecast: $ million, 2010–15 29
Figure 16: Italy juices market volume forecast: million liters, 2010–15 30


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