Make-Up in Saudi Arabia to 2013

TABLE OF CONTENTS
Chapter 1 Executive Summary 2
Summary market level: make-up 2
Summary category level: eye make-up 3
Summary category level: face make-up 4
Summary category level: nail make-up 5
Summary category level: lip make-up 6
Chapter 2 Introduction 7
What is this report about? 7
How to use this report 7
Market definition 8
Chapter 3 Market Overview 22
Value analysis (Saudi Riyal), 2003?08 22
Value analysis (Saudi Riyal), 2008?13 23
Value analysis (US dollars), 2003?08 25
Value analysis (US dollars), 2008?13 25
Volume analysis, 2003?08 27
Volume analysis, 2008?13 28
Company and brand share analysis 30
Distribution analysis 34
Expenditure and consumption per capita 36
Chapter 4 Leading Company Profiles 39
L'Oreal S.A. 39
Coty Inc. 41
Chapter 5 Category Analysis: Eye Make-Up 43
Value analysis (Saudi Riyal), 2003?08 43
Value analysis (Saudi Riyal), 2008?13 44
Value analysis (US dollars), 2003?08 46
Value analysis (US dollars), 2008?13 46
Volume analysis, 2003?08 48
Volume analysis, 2008?13 49
Company and brand share analysis 51
Distribution analysis 54
Expenditure and consumption per capita 56
Chapter 6 Category Analysis: Face Make-Up 59
Value analysis (Saudi Riyal), 2003?08 59
Value analysis (Saudi Riyal), 2008?13 60
Value analysis (US dollars), 2003?08 62
Value analysis (US dollars), 2008?13 62
Volume analysis, 2003?08 64
Volume analysis, 2008?13 65
Company and brand share analysis 67
Distribution analysis 71
Expenditure and consumption per capita 73
Chapter 7 Category Analysis: Nail Make-Up 76
Value analysis (Saudi Riyal), 2003?08 76
Value analysis (Saudi Riyal), 2008?13 77
Value analysis (US dollars), 2003?08 78
Value analysis (US dollars), 2008?13 78
Volume analysis, 2003?08 79
Volume analysis, 2008?13 80
Company and brand share analysis 81
Distribution analysis 84
Expenditure and consumption per capita 86
Chapter 8 Category Analysis: Lip Make-Up 89
Value analysis (Saudi Riyal), 2003?08 89
Value analysis (Saudi Riyal), 2008?13 90
Value analysis (US dollars), 2003?08 92
Value analysis (US dollars), 2008?13 92
Volume analysis, 2003?08 94
Volume analysis, 2008?13 95
Company and brand share analysis 97
Distribution analysis 100
Expenditure and consumption per capita 102
Chapter 9 Country Comparison 105
Value 105
Volume 109
Market share 113
Chapter 10 PESTLE Analysis 114
Summary 114
Political analysis 115
Economic analysis 118
Social analysis 122
Technology analysis 125
Legal analysis 128
Environmental analysis 131
Chapter 11 New Product Development 134
Product launches over time 134
Recent product launches 136
Chapter 12 Macroeconomic Profile 137
Macroeconomic indicators 137
Chapter 13 Research Methodology 142
Methodology overview 142
Secondary research 143
Market modeling 144
Creating an initial data model 144
Revising the initial data model 144
Creating a final estimate 145
Creating demographic value splits 145
Primary research 145
Data finalization 146
Ongoing research 146
Chapter 14 APPENDIX 147
Future readings 147
How to contact experts in your industry 147
Disclaimer 147

LIST OF FIGURES
Figure 1: Make-up, Saudi Arabia, value by category (SARm), 2003?13 24
Figure 2: Make-up, Saudi Arabia, category growth comparison, by value, 2003?13 26
Figure 3: Make-up, Saudi Arabia, volume by category (units, million), 2003?13 29
Figure 4: Make-up, Saudi Arabia, category growth comparison, by volume, 2003?13 29
Figure 5: Make-up, Saudi Arabia, company share by value (%), 2007?08 32
Figure 6: Make-up, Saudi Arabia, distribution channels by value (%), 2007?08 35
Figure 7: Eye make-up, Saudi Arabia, value by segment (SARm), 2003?13 45
Figure 8: Eye make-up, Saudi Arabia, category growth comparison, by value, 2003?13 47
Figure 9: Eye make-up, Saudi Arabia, volume by segment (units, million), 2003?13 50
Figure 10: Eye make-up, Saudi Arabia, category growth comparison, by volume, 2003?13 50
Figure 11: Eye make-up, Saudi Arabia, company share by value (%), 2007?08 52
Figure 12: Eye make-up, Saudi Arabia, distribution channels by value (%), 2007?08 55
Figure 13: Face make-up, Saudi Arabia, value by segment (SARm), 2003?13 61
Figure 14: Face make-up, Saudi Arabia, category growth comparison, by value, 2003?13 63
Figure 15: Face make-up, Saudi Arabia, volume by segment (units, million), 2003?13 66
Figure 16: Face make-up, Saudi Arabia, category growth comparison, by volume, 2003?13 66
Figure 17: Face make-up, Saudi Arabia, company share by value (%), 2007?08 69
Figure 18: Face make-up, Saudi Arabia, distribution channels by value (%), 2007?08 72
Figure 19: Nail make-up, Saudi Arabia, value (SARm), 2003?13 77
Figure 20: Nail make-up, Saudi Arabia, volume (units, million), 2003?13 80
Figure 21: Nail make-up, Saudi Arabia, company share by value (%), 2007?08 82
Figure 22: Nail make-up, Saudi Arabia, distribution channels by value (%), 2007?08 85
Figure 23: Lip make-up, Saudi Arabia, value by segment (SARm), 2003?13 91
Figure 24: Lip make-up, Saudi Arabia, category growth comparison, by value, 2003?13 93
Figure 25: Lip make-up, Saudi Arabia, volume by segment (units, million), 2003?13 96
Figure 26: Lip make-up, Saudi Arabia, category growth comparison, by volume, 2003?13 96
Figure 27: Lip make-up, Saudi Arabia, company share by value (%), 2007?08 98
Figure 28: Lip make-up, Saudi Arabia, distribution channels by value (%), 2007?08 101
Figure 29: Global make-up market split (value terms, 2008), top five countries 106
Figure 30: Global make-up market value, 2003–08, top five countries 108
Figure 31: Global make-up market split (volume terms, 2008), top five countries 110
Figure 32: Global make-up market volume, 2003–08, top five countries 112
Figure 33: Annual data review process 143

LIST OF TABLES
Table 1: Make-up category definitions 9
Table 2: Make-up distribution channels 10
Table 3: Make-up, Saudi Arabia, value by category (SARm), 2003?08 22
Table 4: Make-up, Saudi Arabia, value forecast by category (SARm), 2008?13 23
Table 5: Make-up, Saudi Arabia, value by category ($m), 2003?08 25
Table 6: Make-up, Saudi Arabia, value forecast by category ($m), 2008?13 25
Table 7: Make-up, Saudi Arabia, volume by category (units, million), 2003?08 27
Table 8: Make-up, Saudi Arabia, volume forecast by category (units, million), 2008?13 28
Table 9: Make-up, Saudi Arabia, brand share by value (%), 2007?08 30
Table 10: Make-up, Saudi Arabia, value by brand (SARm), 2007?08 31
Table 11: Make-up, Saudi Arabia, company share by value (%), 2007?08 33
Table 12: Make-up, Saudi Arabia, value by company (SARm), 2007?08 33
Table 13: Make-up, Saudi Arabia, distribution channels by value (%), 2007?08 34
Table 14: Make-up, Saudi Arabia, value by distribution channel (SARm), 2007?08 34
Table 15: Make-up, Saudi Arabia, expenditure per capita (SAR), 2003?08 36
Table 16: Make-up, Saudi Arabia, forecast expenditure per capita (SAR), 2008?13 36
Table 17: Make-up, Saudi Arabia, expenditure per capita ($), 2003?08 37
Table 18: Make-up, Saudi Arabia, forecast expenditure per capita ($), 2008?13 37
Table 19: Make-up, Saudi Arabia, consumption per capita (units), 2003?08 38
Table 20: Make-up, Saudi Arabia, forecast consumption per capita (units), 2008?13 38
Table 21: L'Oreal S.A. key facts 39
Table 22: Coty Inc. key facts 41
Table 23: Eye make-up, Saudi Arabia, value by segment (SARm), 2003?08 43
Table 24: Eye make-up, Saudi Arabia, value forecast by segment (SARm), 2008?13 44
Table 25: Eye make-up, Saudi Arabia, value by segment ($m), 2003?08 46
Table 26: Eye make-up, Saudi Arabia, value forecast by segment ($m), 2008?13 46
Table 27: Eye make-up, Saudi Arabia, volume by segment (units, million), 2003?08 48
Table 28: Eye make-up, Saudi Arabia, volume forecast by segment (units, million), 2008?13 49
Table 29: Eye make-up, Saudi Arabia, brand share by value (%), 2007?08 51
Table 30: Eye make-up, Saudi Arabia, value by brand (SARm), 2007?08 51
Table 31: Eye make-up, Saudi Arabia, company share by value (%), 2007?08 53
Table 32: Eye make-up, Saudi Arabia, value by company (SARm), 2007?08 53
Table 33: Eye make-up, Saudi Arabia, distribution channels by value (%), 2007?08 54
Table 34: Eye make-up, Saudi Arabia, value by distribution channel (SARm), 2007?08 54
Table 35: Eye make-up, Saudi Arabia, expenditure per capita (SAR), 2003?08 56
Table 36: Eye make-up, Saudi Arabia, forecast expenditure per capita (SAR), 2008?13 56
Table 37: Eye make-up, Saudi Arabia, expenditure per capita ($), 2003?08 57
Table 38: Eye make-up, Saudi Arabia, forecast expenditure per capita ($), 2008?13 57
Table 39: Eye make-up, Saudi Arabia, consumption per capita (units), 2003?08 58
Table 40: Eye make-up, Saudi Arabia, forecast consumption per capita (units), 2008?13 58
Table 41: Face make-up, Saudi Arabia, value by segment (SARm), 2003?08 59
Table 42: Face make-up, Saudi Arabia, value forecast by segment (SARm), 2008?13 60
Table 43: Face make-up, Saudi Arabia, value by segment ($m), 2003?08 62
Table 44: Face make-up, Saudi Arabia, value forecast by segment ($m), 2008?13 62
Table 45: Face make-up, Saudi Arabia, volume by segment (units, million), 2003?08 64
Table 46: Face make-up, Saudi Arabia, volume forecast by segment (units, million), 2008?13 65
Table 47: Face make-up, Saudi Arabia, brand share by value (%), 2007?08 67
Table 48: Face make-up, Saudi Arabia, value by brand (SARm), 2007?08 68
Table 49: Face make-up, Saudi Arabia, company share by value (%), 2007?08 70
Table 50: Face make-up, Saudi Arabia, value by company (SARm), 2007?08 70
Table 51: Face make-up, Saudi Arabia, distribution channels by value (%), 2007?08 71
Table 52: Face make-up, Saudi Arabia, value by distribution channel (SARm), 2007?08 71
Table 53: Face make-up, Saudi Arabia, expenditure per capita (SAR), 2003?08 73
Table 54: Face make-up, Saudi Arabia, forecast expenditure per capita (SAR), 2008?13 73
Table 55: Face make-up, Saudi Arabia, expenditure per capita ($), 2003?08 74
Table 56: Face make-up, Saudi Arabia, forecast expenditure per capita ($), 2008?13 74
Table 57: Face make-up, Saudi Arabia, consumption per capita (units), 2003?08 75
Table 58: Face make-up, Saudi Arabia, forecast consumption per capita (units), 2008?13 75
Table 59: Nail make-up, Saudi Arabia, value (SARm), 2003?08 76
Table 60: Nail make-up, Saudi Arabia, value forecast (SARm), 2008?13 77
Table 61: Nail make-up, Saudi Arabia, value ($m), 2003?08 78
Table 62: Nail make-up, Saudi Arabia, value forecast ($m), 2008?13 78
Table 63: Nail make-up, Saudi Arabia, volume (units, million), 2003?08 79
Table 64: Nail make-up, Saudi Arabia, volume forecast (units, million), 2008?13 80
Table 65: Nail make-up, Saudi Arabia, brand share by value (%), 2007?08 81
Table 66: Nail make-up, Saudi Arabia, value by brand (SARm), 2007?08 81
Table 67: Nail make-up, Saudi Arabia, company share by value (%), 2007?08 83
Table 68: Nail make-up, Saudi Arabia, value by company (SARm), 2007?08 83
Table 69: Nail make-up, Saudi Arabia, distribution channels by value (%), 2007?08 84
Table 70: Nail make-up, Saudi Arabia, value by distribution channel (SARm), 2007?08 84
Table 71: Nail make-up, Saudi Arabia, expenditure per capita (SAR), 2003?08 86
Table 72: Nail make-up, Saudi Arabia, forecast expenditure per capita (SAR), 2008?13 86
Table 73: Nail make-up, Saudi Arabia, expenditure per capita ($), 2003?08 87
Table 74: Nail make-up, Saudi Arabia, forecast expenditure per capita ($), 2008?13 87
Table 75: Nail make-up, Saudi Arabia, consumption per capita (units), 2003?08 88
Table 76: Nail make-up, Saudi Arabia, forecast consumption per capita (units), 2008?13 88
Table 77: Lip make-up, Saudi Arabia, value by segment (SARm), 2003?08 89
Table 78: Lip make-up, Saudi Arabia, value forecast by segment (SARm), 2008?13 90
Table 79: Lip make-up, Saudi Arabia, value by segment ($m), 2003?08 92
Table 80: Lip make-up, Saudi Arabia, value forecast by segment ($m), 2008?13 92
Table 81: Lip make-up, Saudi Arabia, volume by segment (units, million), 2003?08 94
Table 82: Lip make-up, Saudi Arabia, volume forecast by segment (units, million), 2008?13 95
Table 83: Lip make-up, Saudi Arabia, brand share by value (%), 2007?08 97
Table 84: Lip make-up, Saudi Arabia, value by brand (SARm), 2007?08 97
Table 85: Lip make-up, Saudi Arabia, company share by value (%), 2007?08 99
Table 86: Lip make-up, Saudi Arabia, value by company (SARm), 2007?08 99
Table 87: Lip make-up, Saudi Arabia, distribution channels by value (%), 2007?08 100
Table 88: Lip make-up, Saudi Arabia, value by distribution channel (SARm), 2007?08 100
Table 89: Lip make-up, Saudi Arabia, expenditure per capita (SAR), 2003?08 102
Table 90: Lip make-up, Saudi Arabia, forecast expenditure per capita (SAR), 2008?13 102
Table 91: Lip make-up, Saudi Arabia, expenditure per capita ($), 2003?08 103
Table 92: Lip make-up, Saudi Arabia, forecast expenditure per capita ($), 2008?13 103
Table 93: Lip make-up, Saudi Arabia, consumption per capita (units), 2003?08 104
Table 94: Lip make-up, Saudi Arabia, forecast consumption per capita (units), 2008?13 104
Table 95: Global make-up market value, 2008 105
Table 96: Global make-up market split (value terms ($m), 2008), top five countries 108
Table 97: Global make-up market volume, 2008 109
Table 98: Global make-up market split (volume terms, 2008), top five countries 112
Table 99: Leading players, top five countries 113
Table 100: Analysis of Saudi Arabia’s political landscape 115
Table 101: Analysis of the Saudi Arabian economy 118
Table 102: Analysis of the Saudi Arabian social system 122
Table 103: Analysis of Saudi Arabia’s technology landscape 125
Table 104: Analysis of the Saudi Arabian legal landscape 128
Table 105: Analysis of Saudi Arabia’s environmental landscape 131
Table 106: Saudi Arabia make-up new product launches reports, by company (top five companies), 2009 134
Table 107: Saudi Arabia make-up new product launches SKUs, by company (top five companies), 2009 134
Table 108: Saudi Arabia make-up new product launches (reports), by flavor and fragrances (top 10 flavors), 2009 135
Table 109: Saudi Arabia make-up new product launches (reports), by ingredients (top 10 ingredients), 2009 135
Table 110: Saudi Arabia make-up new product launches (reports), by package tags or claims 2009 136
Table 111: Saudi Arabia make-up new product launches - recent five launches (2009) 136
Table 112: Saudi Arabia population, by age group, 2003?08 (millions) 137
Table 113: Saudi Arabia population forecast, by age group, 2008?13 (millions) 138
Table 114: Saudi Arabia population, by gender, 2003?08 (millions) 138
Table 115: Saudi Arabia population forecast, by gender, 2008?13 (millions) 139
Table 116: Saudi Arabia nominal GDP, 2003-2008 (SARbn, nominal prices) 139
Table 117: Saudi Arabia nominal GDP forecast, 2008?13 (SARbn, nominal prices) 139
Table 118: Saudi Arabia real GDP, 2003?08 (SARbn, 2000 prices) 140
Table 119: Saudi Arabia real GDP forecast, 2008?13 (SARbn, 2000 prices) 140
Table 120: Saudi Arabia real GDP, 2003?08 ($bn, 2000 prices) 140
Table 121: Saudi Arabia real GDP forecast, 2008?13 ($bn, 2000 prices) 141
Table 122: Saudi Arabia consumer price index, 2003?08 (2000=100) 141
Table 123: Saudi Arabia consumer price index, 2008?13 (2000=100) 141


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