Personal Hygiene in Asia-Pacific

Datamonitor's Personal Hygiene in Asia-Pacific industry profile is an essential resource for top-level data and analysis covering the Personal Hygiene industry. It includes data on market size and segmentation, plus textual and graphical analysis of the key trends and competitive landscape, leading companies and demographic information.

Scope

* Contains an executive summary and data on value, volume and/or segmentation

* Provides textual analysis of Personal Hygiene in Asia-Pacific’s recent performance and future prospects

* Incorporates in-depth five forces competitive environment analysis and scorecards

* Includes a five-year forecast of Personal Hygiene in Asia-Pacific

* The leading companies are profiled with supporting key financial metrics

* Supported by the key macroeconomic and demographic data affecting the market

Highlights

* Detailed information is included on market size, measured by both value and volume

* Five forces scorecards provide an accessible yet in depth view of the market’s competitive landscape

* Market shares are covered by manufacturer and/or brand

* Also features market breakdown by distribution channel

Why you should buy this report

* Spot future trends and developments

* Inform your business decisions

* Add weight to presentations and marketing materials

* Save time carrying out entry-level research

Market Definition

The personal hygiene market consists of retail sale of bath & shower products, deodorants and soap. The market is valued according to retail selling price (RSP) and includes any applicable taxes. Any currency conversions used in the creation of this report have been calculated using 2009 annual average exchange rates.

For the purposes of this report, Asia-Pacific comprises Australia, China, India, Japan, Singapore, South Korea, and Taiwan.


Report Highlights

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TABLE OF CONTENTS
EXECUTIVE SUMMARY 2
MARKET OVERVIEW 7
Market definition 7
Research highlights 8
Market analysis 9
MARKET VALUE 10
MARKET VOLUME 11
MARKET SEGMENTATION I 12
MARKET SEGMENTATION II 13
MARKET SHARE 14
FIVE FORCES ANALYSIS 15
Summary 15
Buyer power 16
Supplier power 17
New entrants 18
Substitutes 20
Rivalry 21
LEADING COMPANIES 22
Unilever 22
Kao Corporation 26
Procter & Gamble Company, The 30
MARKET DISTRIBUTION 35
MARKET FORECASTS 36
Market value forecast 36
Market volume forecast 37
APPENDIX 38
Methodology 38
Industry associations 39
Related Datamonitor research 39
Disclaimer 40
ABOUT DATAMONITOR 41
Premium Reports 41
Summary Reports 41
Datamonitor consulting 41

LIST OF TABLES
Table 1: Asia-Pacific personal hygiene market value: $ million, 2005–09(e) 10
Table 2: Asia–Pacific personal hygiene market volume: million units, 2005–09(e) 11
Table 3: Asia-Pacific personal hygiene market segmentation I:% share, by value, 2009(e) 12
Table 4: Asia-Pacific personal hygiene market segmentation II: % share, by value, 2009(e) 13
Table 5: Asia-Pacific personal hygiene market share: % share, by value, 2009(e) 14
Table 6: Unilever: key facts 22
Table 7: Unilever: key financials ($) 24
Table 8: Unilever: key financials (€) 24
Table 9: Unilever: key financial ratios 24
Table 10: Kao Corporation: key facts 26
Table 11: Kao Corporation: key financials ($) 28
Table 12: Kao Corporation: key financials (¥) 28
Table 13: Kao Corporation: key financial ratios 28
Table 14: Procter & Gamble Company, The: key facts 30
Table 15: Procter & Gamble Company, The: key financials ($) 33
Table 16: Procter & Gamble Company, The: key financial ratios 33
Table 17: Asia-Pacific personal hygiene market distribution: % share, by value, 2009(e) 35
Table 18: Asia-Pacific personal hygiene market value forecast: $ million, 2009–14 36
Table 19: Asia–Pacific personal hygiene market volume forecast: million units, 2009–14 37

LIST OF FIGURES
Figure 1: Asia-Pacific personal hygiene market value: $ million, 2005–09(e) 10
Figure 2: Asia–Pacific personal hygiene market volume: million units, 2005–09(e) 11
Figure 3: Asia-Pacific personal hygiene market segmentation I:% share, by value, 2009(e) 12
Figure 4: Asia-Pacific personal hygiene market segmentation II: % share, by value, 2009(e) 13
Figure 5: Asia-Pacific personal hygiene market share: % share, by value, 2009(e) 14
Figure 6: Forces driving competition in the personal hygiene market in Asia-Pacific, 2009 15
Figure 7: Drivers of buyer power in the personal hygiene market in Asia-Pacific, 2009 16
Figure 8: Drivers of supplier power in the personal hygiene market in Asia-Pacific, 2009 17
Figure 9: Factors influencing the likelihood of new entrants in the personal hygiene market in Asia-Pacific, 2009 18
Figure 10: Factors influencing the threat of substitutes in the personal hygiene market in Asia-Pacific, 2009 20
Figure 11: Drivers of degree of rivalry in the personal hygiene market in Asia-Pacific, 2009 21
Figure 12: Unilever: revenues & profitability 25
Figure 13: Unilever: assets & liabilities 25
Figure 14: Kao Corporation: revenues & profitability 29
Figure 15: Kao Corporation: assets & liabilities 29
Figure 16: Procter & Gamble Company, The: revenues & profitability 34
Figure 17: Procter & Gamble Company, The: assets & liabilities 34
Figure 18: Asia-Pacific personal hygiene market distribution: % share, by value, 2009(e) 35
Figure 19: Asia-Pacific personal hygiene market value forecast: $ million, 2009–14 36
Figure 20: Asia–Pacific personal hygiene market volume forecast: million units, 2009–14 37


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