TABLE OF CONTENTS
EXECUTIVE SUMMARY 2
MARKET OVERVIEW 7
Market definition 7
Research highlights 8
Market analysis 9
MARKET VALUE 10
MARKET SEGMENTATION I 11
MARKET SEGMENTATION II 12
FIVE FORCES ANALYSIS 13
Summary 13
Buyer power 14
Supplier power 15
New entrants 16
Substitutes 17
Rivalry 18
LEADING COMPANIES 19
Chevron Corporation 19
Exxon Mobil Corporation 23
Royal Dutch Shell plc 26
MARKET FORECASTS 29
Market value forecast 29
MACROECONOMIC INDICATORS 30
APPENDIX 32
Methodology 32
Industry associations 33
Related Datamonitor research 33
Disclaimer 34
ABOUT DATAMONITOR 35
Premium Reports 35
Summary Reports 35
Datamonitor consulting 35
LIST OF TABLES
Table 1: United States service stations industry value: $ billion, 2006–10 10
Table 2: United States service stations industry segmentation I:% share, by value, 2010 11
Table 3: United States service stations industry segmentation II: % share, by value, 2010 12
Table 4: Chevron Corporation: key facts 19
Table 5: Chevron Corporation: key financials ($) 21
Table 6: Chevron Corporation: key financial ratios 21
Table 7: Exxon Mobil Corporation: key facts 23
Table 8: Exxon Mobil Corporation: key financials ($) 24
Table 9: Exxon Mobil Corporation: key financial ratios 24
Table 10: Royal Dutch Shell plc: key facts 26
Table 11: Royal Dutch Shell plc: key financials ($) 27
Table 12: Royal Dutch Shell plc: key financial ratios 27
Table 13: United States service stations industry value forecast: $ billion, 2010–15 29
Table 14: United States size of population (million), 2006–10 30
Table 15: United States gdp (constant 2000 prices, $ billion), 2006–10 30
Table 16: United States gdp (current prices, $ billion), 2006–10 30
Table 17: United States inflation, 2006–10 31
Table 18: United States consumer price index (absolute), 2006–10 31
Table 19: United States exchange rate, 2006–10 31
LIST OF FIGURES
Figure 1: United States service stations industry value: $ billion, 2006–10 10
Figure 2: United States service stations industry segmentation I:% share, by value, 2010 11
Figure 3: United States service stations industry segmentation II: % share, by value, 2010 12
Figure 4: Forces driving competition in the service stations industry in the United States, 2010 13
Figure 5: Drivers of buyer power in the service stations industry in the United States, 2010 14
Figure 6: Drivers of supplier power in the service stations industry in the United States, 2010 15
Figure 7: Factors influencing the likelihood of new entrants in the service stations industry in the United States, 2010 16
Figure 8: Factors influencing the threat of substitutes in the service stations industry in the United States, 2010 17
Figure 9: Drivers of degree of rivalry in the service stations industry in the United States, 2010 18
Figure 10: Chevron Corporation: revenues & profitability 22
Figure 11: Chevron Corporation: assets & liabilities 22
Figure 12: Exxon Mobil Corporation: revenues & profitability 25
Figure 13: Exxon Mobil Corporation: assets & liabilities 25
Figure 14: Royal Dutch Shell plc: revenues & profitability 28
Figure 15: Royal Dutch Shell plc: assets & liabilities 28
Figure 16: United States service stations industry value forecast: $ billion, 2010–15 29
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