TABLE OF CONTENTS
EXECUTIVE SUMMARY 2
MARKET OVERVIEW 7
Market definition 7
Research highlights 8
Market analysis 9
MARKET VALUE 10
MARKET SEGMENTATION I 11
MARKET SEGMENTATION II 12
FIVE FORCES ANALYSIS 13
Summary 13
Buyer power 14
Supplier power 15
New entrants 16
Substitutes 18
Rivalry 19
LEADING COMPANIES 20
Grupo Buffetti 20
Metro Italia Cash and Carry SpA 21
Staples, Inc. 22
MARKET DISTRIBUTION 26
MARKET FORECASTS 27
Market value forecast 27
MACROECONOMIC INDICATORS 28
APPENDIX 30
Methodology 30
Industry associations 31
Related Datamonitor research 31
Disclaimer 32
ABOUT DATAMONITOR 33
Premium Reports 33
Summary Reports 33
Datamonitor consulting 33
LIST OF TABLES
Table 1: Italy stationery and cards market value: $ million, 2005–09 10
Table 2: Italy stationery and cards market segmentation I:% share, by value, 2009 11
Table 3: Italy stationery and cards market segmentation II: % share, by value, 2009 12
Table 4: Grupo Buffetti: key facts 20
Table 5: Metro Italia Cash and Carry SpA: key facts 21
Table 6: Staples, Inc.: key facts 22
Table 7: Staples, Inc.: key financials ($) 23
Table 8: Staples, Inc.: key financial ratios 24
Table 9: Italy stationery and cards market distribution: % share, by value, 2009 26
Table 10: Italy stationery and cards market value forecast: $ million, 2009–14 27
Table 11: Italy size of population (million), 2005–09 28
Table 12: Italy gdp (constant 2000 prices, $ billion), 2005–09 28
Table 13: Italy gdp (current prices, $ billion), 2005–09 28
Table 14: Italy inflation, 2005–09 29
Table 15: Italy consumer price index (absolute), 2005–09 29
Table 16: Italy exchange rate, 2005–09 29
LIST OF FIGURES
Figure 1: Italy stationery and cards market value: $ million, 2005–09 10
Figure 2: Italy stationery and cards market segmentation I:% share, by value, 2009 11
Figure 3: Italy stationery and cards market segmentation II: % share, by value, 2009 12
Figure 4: Forces driving competition in the stationery and cards market in Italy, 2009 13
Figure 5: Drivers of buyer power in the stationery and cards market in Italy, 2009 14
Figure 6: Drivers of supplier power in the stationery and cards market in Italy, 2009 15
Figure 7: Factors influencing the likelihood of new entrants in the stationery and cards market in Italy, 2009 16
Figure 8: Factors influencing the threat of substitutes in the stationery and cards market in Italy, 2009 18
Figure 9: Drivers of degree of rivalry in the stationery and cards market in Italy, 2009 19
Figure 10: Staples, Inc.: revenues & profitability 24
Figure 11: Staples, Inc.: assets & liabilities 25
Figure 12: Italy stationery and cards market distribution: % share, by value, 2009 26
Figure 13: Italy stationery and cards market value forecast: $ million, 2009–14 27
[Fade out table of contents]
