TABLE OF CONTENTS
EXECUTIVE SUMMARY 2
MARKET OVERVIEW 7
Market definition 7
Research highlights 8
Market analysis 9
MARKET VALUE 10
MARKET SEGMENTATION I 11
MARKET SEGMENTATION II 12
FIVE FORCES ANALYSIS 13
Summary 13
Buyer power 14
Supplier power 15
New entrants 16
Substitutes 17
Rivalry 18
LEADING COMPANIES 19
Benetton Group S.p.A. 19
Calzedonia 23
Gruppo Coin S.p.A 24
Inditex SA 28
MARKET FORECASTS 33
Market value forecast 33
MACROECONOMIC INDICATORS 34
APPENDIX 36
Methodology 36
Industry associations 37
Related Datamonitor research 37
Disclaimer 38
ABOUT DATAMONITOR 39
Premium Reports 39
Summary Reports 39
Datamonitor consulting 39
LIST OF TABLES
Table 1: Italy womenswear market value: $ million, 2005–09(e) 10
Table 2: Italy womenswear market segmentation I:% share, by value, 2009(e) 11
Table 3: Italy womenswear market segmentation II: % share, by value, 2009(e) 12
Table 4: Benetton Group S.p.A.: key facts 19
Table 5: Benetton Group S.p.A.: key financials ($) 20
Table 6: Benetton Group S.p.A.: key financials (€) 20
Table 7: Benetton Group S.p.A.: key financial ratios 21
Table 8: Calzedonia: key facts 23
Table 9: Gruppo Coin S.p.A: key facts 24
Table 10: Gruppo Coin S.p.A: key financials ($) 25
Table 11: Gruppo Coin S.p.A: key financials (€) 25
Table 12: Gruppo Coin S.p.A: key financial ratios 26
Table 13: Inditex SA: key facts 28
Table 14: Inditex SA: key financials ($) 30
Table 15: Inditex SA: key financials (€) 30
Table 16: Inditex SA: key financial ratios 31
Table 17: Italy womenswear market value forecast: $ million, 2009–14 33
Table 18: Italy size of population (million), 2005–09 34
Table 19: Italy gdp (constant 2000 prices, $ billion), 2005–09 34
Table 20: Italy gdp (current prices, $ billion), 2005–09 34
Table 21: Italy inflation, 2005–09 35
Table 22: Italy consumer price index (absolute), 2005–09 35
Table 23: Italy exchange rate, 2005–09 35
LIST OF FIGURES
Figure 1: Italy womenswear market value: $ million, 2005–09(e) 10
Figure 2: Italy womenswear market segmentation I:% share, by value, 2009(e) 11
Figure 3: Italy womenswear market segmentation II: % share, by value, 2009(e) 12
Figure 4: Forces driving competition in the womenswear market in Italy, 2009 13
Figure 5: Drivers of buyer power in the womenswear market in Italy, 2009 14
Figure 6: Drivers of supplier power in the womenswear market in Italy, 2009 15
Figure 7: Factors influencing the likelihood of new entrants in the womenswear market in Italy, 2009 16
Figure 8: Factors influencing the threat of substitutes in the womenswear market in Italy, 2009 17
Figure 9: Drivers of degree of rivalry in the womenswear market in Italy, 2009 18
Figure 10: Benetton Group S.p.A.: revenues & profitability 21
Figure 11: Benetton Group S.p.A.: assets & liabilities 22
Figure 12: Gruppo Coin S.p.A: revenues & profitability 26
Figure 13: Gruppo Coin S.p.A: assets & liabilities 27
Figure 14: Inditex SA: revenues & profitability 31
Figure 15: Inditex SA: assets & liabilities 32
Figure 16: Italy womenswear market value forecast: $ million, 2009–14 33
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